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IPCS Global - Manager - Sales & Marketing

IPCS Global - Manager - Sales & Marketing

IPCS GlobalCochin, India
16 days ago
Job description

Job Title : Marketing & Sales Manager Kerala Region.

Location : Kerala, India.

Experience : 5+ years.

Industry : Education / EdTech.

Job Description :

We are looking for a highly motivated and experienced Marketing & Sales Manager to oversee and manage the marketing and sales strategies for our Kerala region.

The ideal candidate will have a strong background in sales and marketing within the education sector and demonstrate excellent leadership skills to manage our regional branches.

Key Responsibilities :

  • Develop and implement effective marketing strategies to drive brand visibility, customer acquisition, and sales growth for the educational products and services.
  • Lead and manage the Kerala regions marketing campaigns across all channels, including digital, print, social media, and events.
  • Monitor and analyze market trends, competitor activities, and customer preferences to refine marketing strategies.
  • Drive the sales process from lead generation to closing, ensuring the achievement of sales targets and revenue goals.
  • Establish strong relationships with key stakeholders, schools, colleges, and educational institutions within the region.
  • Conduct regular market research to identify new opportunities, emerging trends, and potential threats within the education sector.
  • Coordinate with the national marketing team and regional branches to ensure alignment in messaging and strategy.
  • Organize and manage promotional events, webinars, and educational workshops in Kerala to engage with potential customers.
  • Manage budgets for regional marketing activities and track ROI to ensure cost-effective campaigns.
  • Provide leadership and mentorship to the marketing team across branches, setting clear goals and performance metrics.
  • Report on the performance of marketing campaigns and sales activities to senior management, offering insights and recommendations for improvement.

Required Qualifications :

  • Minimum 5 years of experience in marketing and sales, with at least 2 years in a managerial role within the education industry.
  • Deep understanding of the Kerala market, customer preferences, and education trends.
  • Proven track record of successfully managing regional marketing campaigns, driving sales, and achieving business objectives.
  • Strong knowledge of digital marketing techniques, SEO, content marketing, and social media marketing.
  • Exceptional leadership, communication, and interpersonal skills to collaborate effectively across teams.
  • Ability to adapt to changing market conditions and willingness to travel frequently across Kerala.
  • A proactive approach, with the capacity to work independently and take ownership of regional strategies.
  • ref : iimjobs.com)

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    Manager Sales Marketing • Cochin, India

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