Growth & Marketing Lead (Equity-Based the Role
KwikMedi is looking for a passionate and driven Growth & Marketing Lead who can take ownership of user acquisition, brand visibility, and revenue growth. This is a high-impact equity-based role for someone who wants to build a 0- 1 growth engine and play a critical part in scaling a healthtech startup.
If you love experimenting, building from scratch, and scaling products with limited resources, this role is for you.
Key Responsibilities :
Growth Strategy & Execution
- Build and execute KwikMedi's end-to-end growth roadmap.
- Own acquisition, activation, retention, and referral metrics.
- Identify low-cost, high-impact growth channels for early traction.
Marketing Management
Plan and run digital marketing campaigns across Meta, Google, SEO, WhatsApp & local channels.Lead performance marketing, optimize CAC, and improve campaign ROI.Build brand presence through strategic content, storytelling, and partnerships.Social Media & Content
Manage KwikMedi's social media presence (Instagram, LinkedIn, YouTube, etc.)Create engaging daily / weekly content : posts, reels, ads, blogs.Build KwikMedi's online community and engagement.Product & User Insights
Work closely with founders to refine user journeys and product messaging.Analyze data, track key metrics, and implement growth experiments.Conduct competitor research and market analysis.Offline & Local Marketing
Design local campaigns for pharmacies, RWAs, clinics, gyms, workplaces, and communities.Plan guerrilla marketing, events, and grassroots awareness 4-8 years of experience in Growth, Marketing, Digital Marketing, or Startup Growth (Early-stage preferred).Must be data-driven with strong analytical and performance marketing skills.Experience with Meta Ads, Google Ads, SEO tools, and CRM tools.Ability to create content (basic design / video editing is a bonus).Self-starter mindset-comfortable working with limited budgets and high ownership.Passionate about healthtech, consumer apps, and impact-driven startups.What You'll Get
Equity in a fast-scaling healthtech startup (until seed round fundraising).Freedom to build and own the entire growth engine from scratch.Direct mentorship from the founding team.High-impact role with a chance to build a brand that improves millions of lives.Who Should Apply?
Someone who wants to become a future Growth Head / CMO.Someone hungry to build, experiment, and grow rapidly.Someone who wants ownership, not just a job.(ref : iimjobs.com)