Category Manager (Women's Western Wear)

As a Category Manager for Womenswear, you will be responsible for managing and driving the performance of the womenswear product category. Your role will involve strategic planning, market analysis, product assortment, pricing, and working closely with internal teams to ensure that our collections meet the needs of our customers while aligning with company goals. You will work to maximize sales, profitability, and brand positioning through the effective management of the womenswear product range.

Key Responsibilities :

Product Strategy and Assortment Management :

• Develop and implement the overall product strategy for the womenswear category, ensuring it aligns with the brand vision and business goals.
• Analyze market trends, consumer behavior, and competitor activity to curate and refine product assortments.
• Collaborate with design, buying, and marketing teams to create collections that meet customer needs while staying ahead of trends.

Sales and Profitability Analysis :

Vendor and Supplier Relations :

Pricing and Promotion :

Inventory and Stock Management :

Go to Markets :

Consumer Insights and Market Research :

Reporting and Budgeting :

Qualifications :

Education : Bachelor’s degree in Fashion Merchandising, Business Administration, Marketing, or a related field (Master’s degree is a plus).

Experience : Minimum 10 years of experience in product management, merchandising, or category management in fashion, with at least 2 years focused on women's western wear .

Industry Knowledge : Strong understanding of the fashion retail landscape, consumer behavior, trends, and competitive environment.

Skills :

Personal Attributes :