Job Summary
Lead customer analytics and personalization initiatives using Azure AI services and large-scale customer data platforms.
Key Responsibilities
- Design and deploy machine learning models using Azure Machine Learning for customer segmentation, churn prediction, lifetime value estimation, and recommendation systems.
- Analyze historical customer data to uncover behavioral patterns and actionable insights.
- Build and optimize recommendation engines using collaborative, content-based, and hybrid approaches.
- Develop and evaluate targeted marketing campaigns using predictive analytics and personalization strategies.
- Operationalize ML workflows using Azure MLOps (CI / CD, model versioning, monitoring, retraining).
- Collaborate with data engineering to build scalable data pipelines using Azure Data Factory and Azure Synapse Analytics.
- Integrate models with real-time systems using Azure Functions, Event Grid, and API Management.
- Present insights and model outcomes to stakeholders through dashboards and storytelling using Power BI.
Required Skills / Must-Have
Technical Skills : Python, SQL, scikit-learn, XGBoost, TensorFlow, PyTorchAzure Services : Azure Machine Learning, Azure Synapse Analytics, Azure Data Factory, Azure Cognitive Services, Azure Functions & Logic Apps, AzureExperience : 5+ years in data science with focus on customer analytics and personalizationPlatforms : Customer Data Platforms (Adobe Experience Platform, Salesforce CDP, Segment)MLOps Tools : MLflow, Azure ML Pipelines, DVCData Warehousing : Snowflake or equivalentStatistical Methods : A / B testing, causal inference, statistical modelingNice-to-Have / Preferred Skills
Industry Experience : Airline, travel, or retail industryArchitecture : Real-time personalization and event-driven architectures using Azure Event Hubs or KafkaDeployment : FastAPI or Flask integrated with Azure API ManagementEducation & Qualifications
Primary Education : Bachelor's or Master's degree in Computer Science, Statistics, Mathematics, or related field
Secondary / Acceptable Alternatives Education
Preferred : Bachelor's in Engineering or equivalent with relevant experience in customer analytics
Secondary : Master's in Data Science or AI
Certifications / Licenses
Azure AI Engineer Associate (preferred)Azure Data Scientist Associate (preferred)MLflow or DVC certification (preferred)Skills Grouping & Synonyms
Customer Analytics : Customer segmentation / churn prediction / LTV modelingRecommendation Systems : Collaborative filtering / content-based / hybridAzure AI : Azure ML / Synapse / Data Factory / Cognitive ServicesMLOps : CI / CD / model monitoring / retraining / ML pipelinesReal-time Systems : Azure Functions / Event Grid / API ManagementSkills Required
Logic Apps, Sql, Tensorflow, Azure Data Factory, Pytorch, Azure Functions, snowflake , Azure Synapse Analytics, XGBoost, Azure Machine Learning, Python