Sales Manager

Position : Cluster Manager

Department : Sales & Operations

Location : Delhi NCR (Multiple Gym Branches)

Team Handling : Club Managers, Trainers, Front Desk, Housekeeping

Role Overview

The Cluster Manager will be responsible for managing 3–6 gym branches within the assigned cluster. This role ensures achievement of sales targets, smooth gym operations, excellent customer experience, staff management, and compliance with company SOPs. The Cluster Manager acts as the business owner of the cluster , driving growth and operational excellence.

️ Key Responsibilities

1. Sales & Revenue Management

Achieve and exceed monthly revenue targets (Memberships, PT sales, Renewals).

Monitor daily sales reports, lead funnel, and conversion rates.

Conduct sales huddles with Front Desk Executives & Trainers.

Implement local marketing activities & referral programs to drive business.

2. Operations & Facility Management

Conduct regular branch audits (cleanliness, equipment, branding, safety).

Ensure all gyms follow SOPs for opening, closing, and cash handling .

Liaise with vendors for equipment maintenance & facility needs.

Oversee housekeeping and ensure hygiene & safety compliance.

3. People & Performance Management

Supervise and manage staff : Trainers, Front Desk, Housekeeping.

Ensure proper attendance, shift rosters, and leave management .

Drive performance through KPIs & regular reviews .

Identify underperformers and implement Performance Improvement Plans (PIPs) .

Motivate and coach staff for higher productivity.

4. Customer Experience & Retention

Ensure consistent customer satisfaction (NPS, reviews, renewals) .

Handle escalated complaints and resolve service issues promptly.

Implement customer engagement initiatives (events, workshops, loyalty programs).

Focus on retention strategies to reduce attrition and improve renewals.

5. Reporting & Business Review

Share daily / weekly sales & operations reports with management.

Analyze performance trends and suggest corrective actions.

Participate in monthly business reviews with leadership.

Requirements

Graduate / Postgraduate in Business / Management / Operations.

5–8 years of experience in retail, fitness, hospitality, or service industry.

Strong people management & leadership skills .

Proven track record of achieving sales & revenue targets .

Excellent communication & customer handling skills.

Proficiency in MS Excel, MIS reports, CRM tools .

Flexible to travel across cluster gyms.