Product Manager

Job Description – Product Manager

Company :  Curewell Biotech

Location :  Okhla, New Delhi

Department :  Product Management / Marketing

Designation :  Product Manager

About Curewell Biotech

Curewell Biotech is a leading pharmaceutical company committed to advancing healthcare through innovative and affordable solutions. With a growing portfolio across multiple therapeutic segments, including generics and OTC products, Curewell Biotech is dedicated to quality, compliance, and market leadership.

Role Overview

The Product Manager will drive the strategic growth and market success of assigned brands, with an emphasis on generic pharmaceuticals and OTC (over-the-counter) products. The role involves end-to-end management from conceptualization and launch to lifecycle and portfolio enhancement. Cross-functional coordination, regulatory compliance, and market analysis will be key requirements.

Key Responsibilities

• Develop and implement product marketing strategies and business plans for generic and OTC product segments.
• Conduct market research, competitor analysis, and identify opportunities for portfolio expansion and differentiation.
• Oversee the launch of new generic and OTC products, from regulatory approval through campaign planning and market introduction.
• Manage all aspects of product lifecycle including new introductions, line extensions, phase-outs, and improvement of existing brands.
• Collaborate with regulatory affairs for documentation, approvals, and staying up-to-date on regulatory requirements in generics and OTC segments.
• Create and manage promotional, advertising, and educational materials for doctors, pharmacies, and trade channels – including ATL / BTL and digital campaigns.
• Provide product training and support for sales teams to maximize visibility and product adoption.
• Build relationships with key opinion leaders (KOLs), pharmacy partners, and distributors to improve brand presence, access, and feedback loops.
• Monitor the performance of assigned products through sales analytics, inventory management, and market feedback, recommending corrective actions when needed.
• Monitor customer feedback and market trends in OTC products, driving innovative improvements and high customer satisfaction.
• Represent Curewell Biotech in industry events, trade shows, and professional forums.

Desired Candidate Profile

What Curewell Biotech Offers

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