Key Deliverables :
- Define and execute the AI / ML-driven yield optimization product strategy and roadmap for Ads Plus platform
- Collaborate with engineering, data science, sales, and marketing teams to develop scalable ad monetization solutions
- Analyze and optimize product performance using KPIs such as ad fill rate, CPM, revenue, and customer satisfaction
- Lead product launches and go-to-market plans, aligning with business and revenue goals
Role Responsibilities :
Understand market trends and customer needs to drive product innovation in ad monetizationPartner with senior leadership to align product objectives with company strategyServe as primary liaison for internal and external stakeholders including advertisers and content partnersConduct demos, webinars, and presentations to showcase product features and performance improvementsSkills Required
SSP, Product Management, CTV, Digital Advertising, Data Analytics