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Digital Advertising Lead

Digital Advertising Lead

beBeeDigitalAurangabad, India
21 hours ago
Job description

Lead Digital Advertising Expert

Role Overview :

Our organization is looking for an experienced Digital Advertising Specialist to lead our digital advertising efforts and drive business growth.

Key Responsibilities :

  • Plan, launch, and optimize campaigns across multiple paid channels.
  • Develop advanced targeting strategies to enhance efficiency and reach.
  • Oversee and scale significant ad budgets with a focus on sustainable return on investment (ROI) and growth.
  • Analyze campaign performance deeply, make data-driven recommendations, and present strategic plans to stakeholders.
  • Collaborate with cross-functional teams (creative, analytics, content, sales) to align paid media with business goals.
  • Mentor and coach junior team members, sharing best practices and developing career plans.
  • Stay updated on industry trends, ad tech innovations, and platform changes, implementing proactive solutions in campaigns.
  • Prepare clear and organized reports on campaign performance and strategic recommendations.

Requirements :

  • 4–6+ years of experience in paid digital advertising.
  • A proven track record of scaling ad campaigns with mid-to-large budgets and international presence.
  • A solid understanding of Ads Manager, Google Analytics, conversion tracking, and attribution models.
  • Knowledge of the full digital advertising funnel (awareness, acquisition, retention).
  • An analytical mindset with the ability to turn numbers into winning strategies.
  • A strategic thinker with leadership potential and the ability to operate independently.
  • Excellent written and verbal communication, presentation skills, and stakeholder management.
  • Bonus : experience with e-commerce, marketing automation tools, or programmatic platforms.
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    Digital Advertising Lead • Aurangabad, India

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