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e-commerce job description outlines the duties of managing and optimizing an online store to drive sales and customer satisfaction typically including managing the e-commerce platform developing marketing strategies analyzing customer behavior overseeing product listings coordinating with other departments and tracking performance metrics. Key responsibilities vary by role from e-commerce managers focusing on strategy and growth to specialists handling digital marketing and data analysis and associates assisting with day-to-day operations and customer support.
Key Responsibilities
Platform Management : Maintain and optimize the e-commerce website including managing product listings descriptions pricing and inventory.
Marketing & Sales : Develop and execute promotional campaigns analyze market trends and implement strategies to increase online sales and customer engagement.
Customer Experience : Ensure a seamless shopping experience manage customer service issues and build customer loyalty.
Data Analysis : Monitor website traffic analyze customer behavior and track key performance indicators (KPIs) to identify growth opportunities and improve performance.
Collaboration : Work cross-functionally with other departments such as marketing IT logistics and customer service to achieve e-commerce goals.
Technical Aspects : Understand and utilize e-commerce platforms (e.g. Shopify) content management systems and digital marketing tools.
Reporting : Prepare and present reports on e-commerce performance sales figures and the effectiveness of digital marketing campaigns.
Common Roles in E-commerce
E-commerce Manager : Oversees the overall e-commerce strategy driving sales and market reach through effective online sales and marketing activities.
E-commerce Executive : Manages and optimizes the e-commerce platform implementing marketing campaigns and analyzing market trends.
E-commerce Specialist : Focuses on increasing sales and profits through digital marketing SEO and data analysis.
E-commerce Associate : Provides support for marketing operations and customer service often assisting with campaign execution and problem-solving.
Key Skills
Technical Skills : Proficiency in e-commerce platforms content management systems analytics tools (e.g. Google Analytics) and digital marketing.
Analytical Skills : Ability to interpret data analyze customer behavior and provide actionable insights.
Communication Skills : Excellent verbal and written communication skills for coordinating with teams and customers.
Problem-Solving : Ability to identify and resolve issues related to website functionality customer service and project roadblocks.
Organizational Skills : Strong time management and detail-oriented approach to manage multiple tasks effectively.
Key Skills
Digital Marketing,Marketing,Google Analytics,Growing Experience,Conversion Optimization,Google AdWords,Hybris,Magento,Account Management,SEO,E-Commerce,Analytics
Employment Type : Full Time
Experience : years
Vacancy : 1
Monthly Salary Salary : 30000 - 50000
Ecommerce • Jaipur, Rajasthan, India