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Product Marketing Associate
ConfidentialMohali13 days ago
Job description2-5 years of experience in B2B Marketing or related field. Strong understanding of Content Management, Digital Marketing, Social Media Marketing, Content Marketing principles. Excellent communication skills with ability to work effectively with internal stakeholders at all levels.
Roles and Responsibilities
- Collaborate with cross-functional teams to create effective sales enablement materials such as presentations, brochures, and case studies.
- Manage social media presence by creating engaging content across multiple platforms (Facebook, LinkedIn) to drive brand awareness and lead generation.
- Conduct competitive analysis to identify opportunities for differentiation in the marketplace.
- Analyze campaign performance using metrics like website traffic growth, conversion rates, etc.
- Develop marketing strategies for new product launches, including positioning, pricing, and go-to-market plans.
Desired Candidate Profile
Skills Required
B2b Marketing, Content Management, content planning, Product Marketing, Content Marketing
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Associate Marketing • Mohali