Senior Specialist - Content Marketing

About Hevo (HevoData.com)

Hevo is a simple, intuitive, and powerful No-code Data Pipeline platform that enables companies to consolidate data from multiple software for faster analytics. Hevo powers data analytics for 2000 data-driven companies across multiple industry verticals including DoorDash, Shopify, Postman, Cox Auto, Arhaus, and Cult.fit. By automating complex data integration tasks, Hevo allows data teams to focus on deriving groundbreaking insights and driving their businesses forward.

Hevos mission is simple, but bold : Build technology from India, for the world that is simple to adopt and easy to access so that everyone can unlock the potential of data. Based in San Francisco and Bangalore, Hevo has seen exponential growth since its inception. With a total funding of $42 Mil from Sequoia India, Qualgro, and Chiratae Ventures, Hevo is now entering a new phase of hyper-growth.

Hevoites are a bunch of thoughtful, helpful problem solvers, who are obsessed with making a difference in the lives of their customers, colleagues and their own individual trajectory. If you are someone who is passionate about redefining the future of technology, then Hevo is the place for you.

Job Responsibilities :

Develop relevant and strong narratives to attract and educate the intended audience.

Develop a deep understanding of the user, their stage of the journey, and their intent.

Deeply research (secondary and / or primary) the decided topics and present a structured narrative to the content manager for approval.

Publish high-quality, compelling content within established timelines to achieve outcomes.

Take ownership of writing, getting reviewed, and publishing high-quality content across various formats - blogs, ebooks, thought leadership articles, etc.

Work with the content and SEO teams to publish content that adheres to editorial guidelines.

Based on its performance, optimize the content for SEO time and again to ensure it helps achieve business goals.

Review and edit content from Subject Matter Experts and other team members.

Work with technical SMEs to audit the structure, language, and effectiveness of the content.

Edit and publish content by optimizing it for SEO.

Set up personal processes to improve the efficiency and effectiveness of the writing process.

Strive to get to the published stage with minimal reviews.

Work towards minimizing time for research by curating high-quality sources for research.

Establish meaningful relationships with cross-functional team members to drive impact.

Product Marketing and SEO : Liaison with product marketing and SEO teams to understand the persona and their intent better.

Candidate Persona

• 3-5 years of experience in B2B writing.
• Identifies as a writer outside of work, too.
• Curious about a wide range of topics, a deep thinker.
• Can tell bad writing from good writing.

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Locations - Bengaluru, India