Job Overview
We’re looking for a results-driven and creative Online Marketing Executive to handle Yelp Marketing, Content Marketing, and Online Branding activities for our U.S.-based clients.
This role is ideal for someone who understands U.S. market behavior, loves creating engaging content, and can manage online reputation and marketing campaigns effectively during the night shift .
Key Responsibilities
- Manage and optimize multiple Yelp business listings , ensuring accurate information, frequent updates, and strong brand presence.
- Monitor and respond to reviews and customer feedback professionally to maintain positive online reputation.
- Plan and execute content marketing campaigns — blogs, social media posts, product descriptions, and promotional content.
- Create engaging ad copies, social posts, and marketing materials tailored to U.S. audiences.
- Collaborate with SEO and design teams to enhance visibility and content quality .
- Manage social media posting schedules and audience engagement during U.S. hours.
- Conduct competitor and keyword research to identify marketing opportunities.
- Track, analyze, and report marketing performance metrics such as impressions, reach, engagement, and conversions.
- Contribute ideas for campaign improvements, promotions, and outreach strategies .