Digital Marketing Manager

COMPANY DETAILS Established in 1996, Hilite Group is diversified conglomerate headquartered in Kozhikode Kerala. The group has significantly influenced Kerala's modern landscape through its presence in Various sectors including Real estate(residential, commercial and retail),Interior design, business paths, education ,health care ,entertainment and F&B. The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail. Responsibilities Develop and implement comprehensive marketing plans to align with the malls overall business goals. Design annual calendars for all above the line(ATL) and the below line(BTL)activities, including decor based events. Formulate annual media and advertising plans. Analyse customer behaviour and market trends to identify opportunities and optimise strategies. Organise promotional events and coordinate with retailers and vendors. Qualifications Bachelor's degree in Business administration or equivalent experience minimum 6 years' experience in marketing Ability to multi-task Strong verbal, written, and organizational skills