Marketing Specialist

This job offer is not available in your country.

Marketing Specialist

BlueVector AIGreater Kolkata Area, India

5 days ago

Job description

Marketing Specialist

BlueVector AI is seeking a dynamic and detail-oriented Marketing Specialist to spearhead a variety of marketing initiatives, ranging from case study creation to event announcements and product launches. The ideal candidate will collaborate with cross-functional teams to create compelling content and ensure consistent branding across all channels, driving engagement with internal and external stakeholders. Must have atleast 1-2 years of professional relevant experience.

New Product / Solution Launch

Collaborate with the team to create demo videos and visual assets.
Update marketplace listings and generate branded marketing collateral (one-pagers, pitch decks, etc.).
Revamp website / microsite with product / solution details.
Coordinate social media posts and email campaigns to maximize reach.

SnapApp Marketing

Create engaging product video reels and snackable video content highlighting features.

Manage SEO-focused articles and social media content.

Oversee website updates to maintain brand consistency and enhance user experience.

Event Marketing : Deal Closed

Generate "Win Wire" announcements for new deals.

Confirm announcements with Sales Management for accuracy.

Distribute announcements via our Google Distro List.

Case Study Development : Project Closed

Collect project details from Statements of Work and project documentation.

Leverage tools like NotebookLM to create branded case studies and social media posts / press releases.

Collaborate with the team to capture screenshots, demo videos, and graphic assets.

Review marketing materials with project owners and customers to collect feedback and approvals.

Update customer stories with finalized content for submission to Google and internal knowledge bases.

Refresh marketplace listings and website / microsite content with project information.

Manage email campaigns targeting our Google and customer distribution lists.

Qualifications

Proven experience in marketing, content creation, or related fields.

Strong project management skills and attention to detail.

Proficiency with marketing tools, graphic design, and video editing software is a plus.

Excellent written and verbal communication skills.

Ability to work collaboratively with cross-functional teams.

This is an exciting opportunity for a creative professional who thrives in a fast-paced, innovative environment and is passionate about driving impactful marketing campaigns.