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Business Account Manager - PDT Private

Business Account Manager - PDT Private

Takedachennai, India
1 day ago
Job description

Description

/ Role Profile

Job / Position :  Business Account Manager – PDT Private

BU / Organization : Plasma Derived therapies (PDT)

Department :  Commercial

OBJECTIVES / PURPOSE

  • Responsible for maximizing utilization in key Therapy Areas and patient outcomes of the Takeda offering in designated territories / accounts
  • Drive account stakeholder relationships; develop and monitor long-term relationships between Takeda, the account, and its key stakeholders
  • Responsible for driving and achieving business objectives through insights and analytics to prepare VB-KAM (Value Based - Key Account Management) plans within the allocated budget

ACCOUNTABILITIES

Account Management

  • Understand the accounting situation, challenges, and needs
  • Formulate comprehensive, robust, and insight-driven key account plans
  • Deliver agreed objectives and tactics within the key accounts to drive Takeda performance in defined Therapy Areas
  • Ensure account plans, objectives, and KPIs are transparent captured in CRM and planned
  • Manage the account plan execution according to agreed timelines and budget
  • Conduct market surveillance and communicate in-field intelligence on customer insights, external stakeholder activities, and trends to key internal stakeholders (including commercial, medical, market access)
  • Drive penetration in the nursing home and smaller accounts across Southern states by building strong distribution channel
  • In coordination with supply chain, ensure Takeda product(s) are available at the account level
  • Operate in a manner that aligns with compliance and legal requirements and according to marketing and sales strategies
  • Act as an ambassador of the Takeda brand, its vision, and values

    • Stakeholder Engagement

  • Develop long-term relationships between Takeda and key strategic accounts and their stakeholders
  • Identify key external stakeholders and develop an understanding of their needs, collaborating on initiatives and co-creating mutually beneficial solutions that add value to them and the patients
  • Drive the implementation of innovative offerings with key stakeholders and help differentiate Takeda from its competitors
  • Support and advise Healthcare professionals on the correct use of Takeda products and services portfolio
  • Work along with the distributors to ensure timely availability of allocated products and SKU in the account , extended reach and penetration in the area allocated

    • Cross-Functional Team Leadership

  • Proactively coordinate collaboration with Marketing, Medical, and Market Access (and other internal stakeholders) to align objectives and activities with accounts and external stakeholders
  • Monitor account plan progress and hold collaborators, and self, accountable as agreed
  • Lead the core account team meetings and present account plans and progress at relevant local meetings to the management
  • Identify and address any collaboration misalignments

    • Operational Excellence

  • Prioritize and manage accounts within assigned territory by assessing appropriate business opportunities through contacts with key decision-makers and important local stakeholders
  • Systematically analyze success of plans (e.g. sales, market developments, competitors) and propose mitigating actions as needed
  • Use learnings to further improve planning and execution
  • Make changes as needed based on new business opportunities and changes in the marketplace to achieve financial objectives
  • Ensure all reports are submitted to the Head office on a regular basis
  • Maintain sufficient inventory to ensure availability of products and services
  • Build distribution channel to drive Nursing home and Mid to small size accounts

    • EDUCATION, BEHAVIOURAL COMPETENCIES AND SKILLS

    Critical Skills and Competencies

  • Strategic Approach : Balances the long-term vision while driving short-term goals
  • Collaboration : Establishes productive relationships and partners with others across the organization to ensure common understanding of objectives and to achieve shared goals
  • Drive for Results : Holds self and others accountable for delivering on commitments that align with our short- and long-term goals, focused on helping patients through innovation in medicine
  • Engage Others – Communicate with Impact : Motivates and influences others to gain support for ideas, strategies, and actions in service of providing superior pharmaceutical products to patients; provides appropriate background so messages are meaningful
  • Customer & Patient Centricity : Focuses on customer satisfaction and delivers a quality service or product to the agreed standards; understands the unmet needs of patients

    • Experience and Education

  • Bachelor’s degree in science / pharmacy ; PGDBA / MBA desirable but not necessary
  • Minimum of 5 years of industry experience, with at least 3 years within specialty care environment (Pharma / Medical Device)
  • Experience in managing customer relationships across the full spectrum of customer types in healthcare industry; Account management experience desirable
  • Gastro / Hepatology / Critical Care
  • Healthcare environment knowledge
  • Experience of working across stakeholders like Procurement, HCP in OPD and IPD setting , Nursing etc within the key accounts

    • Locations

    IND - Chennai

    Worker Type

    Employee

    Worker Sub-Type

    Fixed Term (Fixed Term)

    Time Type

    Full time

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