We are looking for a creative and strategic Brand Marketing Specialist to build, manage, and strengthen brand identity through consistent messaging, campaigns, and market positioning.
Key Responsibilities :
- Develop and execute brand marketing strategies aligned with business goals
- Ensure consistent brand messaging across digital, print, and offline channels
- Plan and manage brand campaigns, launches, and promotional activities
- Coordinate with creative agencies, designers, and internal teams
- Monitor brand performance, awareness, and market perception
- Conduct market research and competitive analysis to support brand positioning
- Support content creation, storytelling, and brand communication initiatives
Requirements
Bachelor's degree in Marketing, Communications, or a related field1-5 years of experience in brand marketing or related rolesStrong understanding of brand strategy, positioning, and storytellingExperience with integrated marketing campaigns and content planningAbility to analyze brand metrics and campaign effectivenessExcellent communication and cross-functional collaboration skillsBenefits
Competitive salary packageHealth insurance and statutory benefitsPerformance-based incentivesLearning and professional development opportunitiesCareer growth and advancementSkills Required
brand messaging, Competitive Analysis, Market Research, content planning