Talent.com
SEM Analyst
SEM AnalystMavlers • vijayapura, rajasthan, in
SEM Analyst

SEM Analyst

Mavlers • vijayapura, rajasthan, in
15 days ago
Job description

Role : Sr SEM Analyst

Shift Timings : 6 : 00 AM to 3 : 00 PM IST OR 7 : 30 AM to 4 : 30 PM IST

Experience : 3 to 5 Years

Key Technical Skills : Google Ads (All Campaign Types with PMAX, AI MAX) , Meta Ads (All Campaign Types with Meta Advantage +), TikTok Ads, LinkedIn Ads, B2B, B2C and eCommerce Industry Accounts Hands-on Experience, Looker Studio

Role Purpose :

You will lead end-to-end Search and Social paid-media programs for our fastest-growing agency and brand clients. Your mission is to architect, activate, optimize, and elevate multi-channel campaigns; leveraging the latest in Performance Max, AI-Max, Meta Advantage +, and emerging platforms (LinkedIn, TikTok) to deliver world-class ROI, scale, and client satisfaction.

Key Responsibilities :

Campaign Leadership & Activation

  • Build, launch, and manage full-funnel campaigns across Google (Search, PMax, Shopping, App), Meta (ASC, Advantage + Shopping, dynamic creatives), and LinkedIn.
  • Drive test-and-learn roadmaps : A / B landing pages, creative variants, bid strategies, new objectives.
  • Oversee day-to-day budget pacing, bid adjustments, audience refinement, and feed optimizations.

Data-Driven Optimization

  • Develop automated dashboards (Looker Studio, Supermetrics / Dataslayer) to track ROAS, CPA, Avg. Session Duration, and incremental lift.
  • Proactively surface performance anomalies; diagnose root causes (feed health, auction shifts, creative fatigue) and implement rapid corrective plans.
  • Iterate “AI-Max” experiments—broad match expansions, Gemini-powered asset creation, server-side tracking—and scale wins.
  • Strategic Consulting & Client Engagement

  • Lead QBRs and strategy sessions : present deep-dive analytics, 3-scenario CAC : LTV forecasts, and tactical roadmaps.
  • Act as a white-label partner to agency POCs and direct-brand CMOs; translate business goals into channel playbooks, defend recommendations with market data (SEMrush, category benchmarks).
  • Mentor junior analysts via “Masterclasses” on PMax best practices, Meta ASC, and automation frameworks.
  • Quality & Process Excellence

  • Own rigorous pre-launch QA : tracking tag validation, feed diagnostics, creative compliance.
  • Maintain and evolve SOPs for account audits, autoscripts, and reporting workflows.
  • Champion continuous improvement — document learnings from each test to refine playbooks.
  • Required Skills & Experience

  • Paid Media Mastery : 3+ years executing ROI-driven SEM & Social strategies across Google Ads, Bing, Meta, LinkedIn; TikTok a plus
  • Advanced Platform Expertise : Deep knowledge of PMax, Smart Bidding (tROAS / tCPA), Meta ASC & Advantage + Shopping, LinkedIn Lead Gen / Awareness, dynamic feeds
  • Analytical & Automation Proficiency : Expert in GA4 / GA360, Excel (pivot tables, macros), SQL a plus; experience with Supermetrics / Dataslayer; Looker Studio
  • Consultative Communication : Exceptional presentation skills—C-suite-ready decks; adept at translating data into business impact
  • Strategic Forecasting : Proven ability to model multi-scenario spend vs. CAC / LTV, seasonality adjustments, incremental revenue forecasts
  • Quality & Process Orientation : Meticulous QC—feed health, tagging, compliance; skilled in Google Ads Scripts or rule engines (Optmyzr, Revealbot)
  • Collaboration & Leadership : Team mentor, peer-training facilitator; thrives in fast-paced, multi-stakeholder environments
  • Qualifications :

  • Agency working experience is important
  • MBA in Marketing
  • Certifications : Google Ads (Search, Shopping, PMax), Meta Blueprint, LinkedIn Marketing Solutions
  • Create a job alert for this search

    Analyst • vijayapura, rajasthan, in

    Related jobs
    Lead Full-Stack + AI Engineer (Founding Team)

    Lead Full-Stack + AI Engineer (Founding Team)

    Grovio AI • vijayapura, rajasthan, in
    We’re building an autonomous, multi-agent AI OS that plans, executes, and optimizes marketing across modern digital ecosystems. Think : an AI that acts like a virtual CMO — planning, writing, analyz...Show more
    Last updated: 5 hours ago • Promoted • New!
    BI / ETL Tester

    BI / ETL Tester

    Insight Global • vijayapura, rajasthan, in
    Business Intelligence / ETL Tester.BI / ETL testing or QA experience.Strong SQL skills (joins, window functions, aggregations, CTEs). Experience testing ETL tools such as : Airflow.Understanding of dat...Show more
    Last updated: 13 hours ago • Promoted • New!
    AI Software developer

    AI Software developer

    Hello Energy • vijayapura, rajasthan, in
    We are looking for a Software developer with AI specialisation, that can automate our services with AI.You will be responsible within our Product & tech team to build AI-powered tooling and feature...Show more
    Last updated: 13 hours ago • Promoted • New!
    Python Developer

    Python Developer

    TekXera • vijayapura, rajasthan, in
    Senior Python Engineer – Service Implementation.India | Pakistan | Nigeria | Kenya | Egypt | Ghana | Bangladesh | Turkey | Mexico. Full-Time Contract (9 Months, Extendable).San Francisco–based AI re...Show more
    Last updated: 13 hours ago • Promoted • New!
    Siebel Functional Consultant (Remote – Full Time) - Upgrade project

    Siebel Functional Consultant (Remote – Full Time) - Upgrade project

    Norconsulting Global Recruitment • vijayapura, rajasthan, in
    Remote
    Siebel Functional Consultant (Remote – Full Time).Siebel Upgrade & Modernization (Telecom – Bahrain).B2b / Freelance / Independent contractor. Sunday–Thursday, 9AM–6PM Bahrain Time.Siebel CRM Functional...Show more
    Last updated: 13 hours ago • Promoted • New!
    Email Delivery & Infrastructure Specialist

    Email Delivery & Infrastructure Specialist

    graph8 • vijayapura, rajasthan, in
    You will be responsible for the stability of a high-scale outbound engine sending 100,000+ emails daily across many domains, where deliverability is no longer marketing ops but true infrastructure....Show more
    Last updated: 13 hours ago • Promoted • New!
    Sr. Azure Data Architect & Presales Solution

    Sr. Azure Data Architect & Presales Solution

    Programmers.io • vijayapura, rajasthan, in
    We offer a vibrant and collaborative work environment, cutting-edge tools and technologies, and ample opportunities for professional growth. Job Title : Azure Data Architect.Experience required : 15+ ...Show more
    Last updated: 17 days ago • Promoted
    Subject Matter Expert

    Subject Matter Expert

    SkillUp Online • vijayapura, rajasthan, in
    SkillUp is a leading provider of innovative learning solutions.IP content development projects.Develop high-quality course content for assigned healthcare titles. Ensure accuracy, compliance, and re...Show more
    Last updated: 13 hours ago • Promoted • New!
    Servicenow

    Servicenow

    Tata Consultancy Services • vijayapura, rajasthan, in
    Greetings from Tata Consultancy Services!!.ServiceNow Sr Developer / Consultant.Designs, develops, and implements solutions on the ServiceNow platform to automate business processes.Responsible for d...Show more
    Last updated: 24 days ago • Promoted
    Service Desk Lead

    Service Desk Lead

    HCLTech • vijayapura, rajasthan, in
    Please see the below job description and revert with your updated CV in case you find it suitable.As per relevant experience and last drawn CTC. To be discussed during the interview.Analyst would be...Show more
    Last updated: 13 hours ago • Promoted • New!
    Strategy Analyst

    Strategy Analyst

    Atidiv • vijayapura, rajasthan, in
    Strategy Analyst / Business Analyst.We are seeking a detail-oriented and highly analytical Strategy Analyst / Business Analyst to support financial planning, data-driven decision-making, and execut...Show more
    Last updated: 13 hours ago • Promoted • New!
    Total Rewards Analyst

    Total Rewards Analyst

    Greif • vijayapura, rajasthan, in
    Greif is a global leader in performance packaging located in 40 countries.The company delivers trusted, innovative, and tailored solutions that support some of the world's most in demand and fastes...Show more
    Last updated: 13 hours ago • Promoted • New!
    SAP S / 4HANA

    SAP S / 4HANA

    MyData Insights Pvt Ltd • vijayapura, rajasthan, in
    Collaborate with cross-functional teams to ensure.SAPreporting layers and data-stores.Document processes, configurations, and best practices for future reference. Bachelor’s or master’s degree in co...Show more
    Last updated: 13 hours ago • Promoted • New!
    Data Analyst / Business Analyst

    Data Analyst / Business Analyst

    ACL Digital • vijayapura, rajasthan, in
    Claims, Member, Provider, Encounter).Skilled in SQL and BI tools (Tableau, Power BI); capable of translating business needs into data and reporting requirements.Show more
    Last updated: 15 days ago • Promoted
    Geographic Information System Developer

    Geographic Information System Developer

    Vienna Consultancy • vijayapura, rajasthan, in
    We are hiring Web GIS developer for 6 Months contract.Contract Duration- 6 Months ,with the possibility of extension.We are looking for an experienced and innovative Senior GIS Developer to join ou...Show more
    Last updated: 13 hours ago • Promoted • New!
    Data Analyst (Remote)

    Data Analyst (Remote)

    Generative Futures • vijayapura, rajasthan, in
    Remote
    We’re looking for an experienced Data Analyst to join an exciting US-based startup with excellent funding.This position will be fully remote, with flexibility around the timezone worked.In this rol...Show more
    Last updated: 10 days ago • Promoted
    Power BI Developer

    Power BI Developer

    Cozzera • vijayapura, rajasthan, in
    Oracle Fusion, SAP ERP, MS Project.This role requires deep understanding of project control data such as schedules, costs, risks, and cross-system dependencies. Develop advanced Power BI dashboards ...Show more
    Last updated: 13 hours ago • Promoted • New!
    Integration Analyst - ITX

    Integration Analyst - ITX

    Quadrant IT Services • vijayapura, rajasthan, in
    Position : Integration Analyst - ITX.Hybrid : 1 week in office every month.EDI mapping, integration, and business process understanding within logistics and supply chain domains.The ideal candidate w...Show more
    Last updated: 16 days ago • Promoted