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Sr. Manager : Social Media Marketing & Content

CitiXsys - iVend RetailNoida, Uttar Pradesh, India

2 days ago

Job description

Sr Manager : Social Media Marketing & Content

Location : Noida (Hybrid Mode : 2 Days from Office)

Experience : 9-12 years leading B2B social + content from strategy to execution, with measurable growth in reach and engagement.

About the Role :

We’re looking for a Sr. Manager - Social Media Marketing & Content to own and grow our two product lines, driving brand awareness and community growth across their social, web, and events.

Your goal : lift followers, engagement, and site traffic from social, and show how social + content moves leads from MQL to SQL.

Core Responsibilities :

Social Media :

Owns channel strategy and execution for both product lines (LinkedIn, X, YouTube, Facebook and Instagram)
Plan and run a full social media calendar : posts, threads, shorts / reels, carousels, memes, thought leadership with clear & measurable engagement goals
Engage with followers, thought leaders, and partners to foster conversations and community growth across platforms; implement response time standards and community health metrics.
Monitor engagement, reach, sentiment, conversion metrics to refine strategy, improve performance outcomes; deliver bi-weekly analytics reports with actionable insights.

Content Marketing :

Create and manage a content calendar, ensuring consistency and timeliness

Own monthly content calendars across channels — newsletters, LinkedIn, blogs, case studies, etc.

Build content strategies that support lead generation and move prospects through the funnel (Lead, MQL to SQL).

Oversee event content — from booth designs to marketing collaterals.

What we’re looking for :

9-12+ years in social media marketing and content role in B2B

Proven experience scaling social media growth for global brands esp across LinkedIn, YouTube and Instagram

A strong sense of design aesthetics — you don't have to be a designer, but you should know what looks good.

Hands-on experience working with agencies — briefing, guiding, and elevating creative work.

A natural writer and editor with strong acumen on building website content strategy

Preferred : Hands-on with Canva or Figma to produce quick social-first visuals.

Perks :

Freedom to build a brand with real impact

Open, collaborative culture

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Social Media Manager • Noida, Uttar Pradesh, India