Digital Media Buying and Optimization Specialist

Title : Meta Media Buyer

Location : Bengaluru or Coimbatore (Onsite)

ABOUT GROWTH FUSION :

Growth Fusion is a performance marketing company specializing in lead generation, search arbitrage, and full-funnel media optimization across multiple verticals — including insurance, home services, and e-commerce. We’re a data-driven team focused on scaling results through smart analytics, automation, and creative testing.

Role Description

The Objective Of This Role :

The objective of this role is to manage and execute Facebook ad campaigns, focusing on generating profitable results. The media buyer will leverage their analytical skills to test, optimize, and scale campaigns while producing engaging ad creatives.

Key Responsibilities :

Create and test ad creatives for Facebook and other social platforms.

Scale successful campaigns, with the goal of driving 5-6 figure ad spend per day.

Analyze campaign performance and make data-driven decisions to optimize results.

Ensure campaigns are delivering profitable returns.

Requirements And Skills

Previous experience in running Facebook ads or similar platforms (e.G., TikTok).

Strong analytical and decision-making skills.

Excellent communication skills and ability to work autonomously.

Highly creative, proactive, and results-driven.

Confident in scaling high-budget campaigns.

Preferred Skills And Knowledge

Experience in copywriting and creating short-form ads.

Familiarity with performance marketing in the financial sector.

Knowledge of social media trends and staying up to date with platform developments.

Proficiency with Facebook Ads Manager and other campaign management tools.