Video Producer

Role Overview

Own end-to-end social execution across multiple projects (podcasts, reels, stories, carousels, campaign posts). You’ll turn business goals into content plans, produce at speed, and use AI where it helps—without sacrificing taste or brand voice.

What You’ll Do

• Concept → Calendar → Publish : Develop multi-format content ideas and monthly calendars across brands; align with sales / launch goals.
• Podcast & Video : Plan episode angles, write outlines / scripts, create shorts / reels / snippets, publish with titles, tags, and thumbnails.
• Reels / Stories / Carousels : Storyboard, write hooks / CTAs, coordinate assets, post natively, and manage community replies / DMs.
• Performance Loop : Track metrics (reach, ER, watch time, saves, CTR, leads), A / B test hooks / edits / cover frames, iterate weekly.
• AI-Assisted Workflow : Use AI for ideation, outlines, caption variants, cut-downs, transcripts, basic image / video cleanup, and posting automations.
• Cross-Functional : Sync with design, brand, and sales to support launches, webinars, offers, and creator collabs.
• Repurposing Engine : Turn long-form (podcasts, webinars) into shorts, threads, carousels, email snippets, and blog summaries.
• Influencer / UGC Support : Source creators / guests, draft briefs, track deliverables and usage rights
• Governance : Maintain brand voice guides, asset libraries, content trackers, and a simple approval workflow.

Must-Have Skills

Nice to Have