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Meta Ads

Meta Ads

Grape Services Pvt LtdBishnupur, West Bengal, India
5 hours ago
Job description

Urgent hiring. Immediate Joiners Preferred.

ABOUT THE ROLE :

We are looking for a highly skilled and performance-driven

Meta Ads & Google Ads Specialist

with a minimum of 5 years of hands-on experience in managing both

domestic and international ad campaigns

  • . The ideal candidate will have a proven track record in driving measurable results through data-led strategies, creative optimisation, and smart budget allocation across multiple digital platforms.

RESPONSIBILITIES :

  • Plan, execute, and optimise

    • Google Ads (Search, Display, Shopping, YouTube)

    and

    Meta Ads (Facebook & Instagram)

    campaigns for both

    local and international markets.

  • Conduct keyword research, audience segmentation, and competitor analysis

    • to identify opportunities for growth across regions.

  • Manage and monitor campaign budgets ensuring maximum ROI and cost efficiency.
  • Implement

    • remarketing and retargeting strategies

    to improve lead quality and conversion rates.

  • Continuously test and optimize ad creatives, copies, and landing pages through

    • A / B testing.

  • Analyze performance data using Google Analytics, Meta Business Suite, and Google Ads Manager

    • , and prepare insightful reports.

  • Collaborate with design and content teams to create high-performing ad creatives tailored for different markets.
  • Stay updated with

    • international advertising trends, algorithm changes, and compliance requirements

  • Develop strategies for

    • conversion rate optimization (CRO)

    and funnel improvement across geographies.

    QUALIFICATION :

  • Bachelor's degree in Marketing, Business, or a related field.
  • 5+ years of experience

    • managing Google and Meta Ads campaigns, including

    international campaigns (US, UK, EU, APAC, etc.).

  • Proven success in achieving high ROAS, strong lead quality, and consistent campaign growth.
  • Advanced knowledge of Google Ads Manager, Meta Ads Manager, Google Analytics, and Tag Manager.
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Experience with eCommerce and performance marketing

    • is a strong advantage.

  • Google Ads Certification

    • and / or

    Meta Blueprint Certification

    preferred.

  • Excellent communication, coordination, and presentation skills.

    • Mail your CVs at /

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    Ads • Bishnupur, West Bengal, India