No longer accepting applications

Senior Product Manager / Group Product Manager

MSN LaboratoriesIndia

13 days ago

Job description

Job Description- Sr Product Manager / Group Product Managers

Minimum work experience- 5-8 years of experience in Brand Management in pharmaceutical

Qualification

Degree in Pharmacy Sciences / MBBS / BDS / Pharm D
MBA in marketing is advantageous. Post-Graduation with specialization in marketing / pharma marketing is desirable

Location : Corporate Office - Hyderabad

1.Brand Strategy Development

Develop and execute a comprehensive branding and marketing strategy for assigned products.

Position the brand effectively to meet market demands and stay competitive.

Conduct market research to understand customer needs, patient journey, customer preferences, and competitive positioning.

2. Brand Lifecycle Management

Oversee the lifecycle of pharmaceutical products, from launch.

Plan and implement strategies for new product introductions and ensure successful rollouts. Monitor and evaluate product performance and adapt strategies accordingly.

3. Market Research and Analysis

Conduct in-depth analysis of market trends, customer behavior, and competitor activities.

Identify growth opportunities and potential risks.

Use data to make informed decisions about marketing strategies and budget allocation.

4. Brand Campaign Management

Design and execute marketing campaigns across various platforms (digital, print, etc .).

Collaborate with cross-functional teams to ensure campaign success.

Monitor and measure campaign effectiveness through key performance indicators (KPIs).

5. Team Collaboration

Work closely with sales teams to align marketing strategies with sales objectives.

Coordinate with medical, regulatory, and R&D teams to ensure brand compliance and scientific accuracy.

Engage with external stakeholders, such as agencies, suppliers, and healthcare professionals, to promote the brand.

6. Budget and Financial Management

Prepare and manage the marketing budget for the brand.

Optimize spending to maximize return on investment (ROI).

Monitor financial performance, including sales targets and profitability.

7. Stakeholder Engagement

Build and maintain relationships with healthcare professionals, key opinion leaders (KOLs), and patient advocacy groups.

Gather insights from stakeholders to refine strategies and improve product offerings.

8. Regulatory and Compliance

Ensure all marketing activities comply with pharmaceutical regulations and ethical standards.

Stay updated on legal and industry-specific guidelines for marketing and communication.

9. Digital Marketing and Innovation

Leverage digital tools, social media, and technology to promote the brand.

Implement innovative approaches, such as AI-driven insights or personalized marketing strategies, to enhance brand visibility.

10. Training and Development

Train sales and marketing teams on product features, benefits, and promotional strategies.

Keep the team updated on the latest market trends and brand initiatives.

Key Skills Required :

Strategic thinking and analytical skills,

Strong communication and interpersonal abilities.

Knowledge of the pharmaceutical industry and its regulations.

Creativity and innovation in branding, brand communication and marketing.

This role is pivotal in establishing the pharmaceutical product as a trusted brand in the market while ensuring compliance and meeting business objectives.

Create a job alert for this search

Senior Product Manager • India

Related jobs

Promoted

Manager – Digital Products

PSA BDPNagpur, IN

PSA BDP, a member of the PSA Group, is a leading provider of globally integrated and port-centric supply chain, transportation, and logistics solutions. The company is headquartered in Philadelphia,...Show moreLast updated: 16 days ago

Promoted

Product Manager - Design

SentiSumnagpur, maharashtra, in

SentiSum is an AI-native Voice of Customer (VoC) platform built to unify customer feedback and drive retention outcomes.We help global brands across Europe and the US understand why customers churn...Show moreLast updated: 8 days ago

Promoted

Product Manager / Senior Product Manager (Cardio Diabetic)

Ipca Laboratories Limited, KandivaliRepublic Of India, IN

Position : Product Manager / Senior Product Manager.Location : Mumbai (Kandivli-Charkop).Experience : 3 to 6 years into Brand Management. Identifying new avenues to develop brand portfolio.Designing...Show moreLast updated: 30+ days ago

Promoted

Senior Product Designer

Motionnagpur, India

Motion is a North American transportation solutions company helping fleets save money, move smarter, and operate more efficiently. We partner with carriers of all sizes to provide access to discount...Show moreLast updated: 9 days ago

Promoted

Product Designer

Techiatrixnagpur, maharashtra, in

Someone who can design systems and interfaces that are not just beautiful but.You’ll collaborate with designers, developers, and strategists to build high-quality experiences across multiple produ...Show moreLast updated: 3 days ago

Promoted

Senior Product Manager

Eisai Pharmaceuticals IndiaRepublic Of India, IN

Japanese multinational recognized for its pioneering research and innovation, upholds the core philosophy of human health care. As a Product Manager you will play a key role in shaping brand strateg...Show moreLast updated: 5 days ago

Promoted

Senior Bid Manager

TagNagpur, IN

Responsible for end-to-end management of B2B Sales Process (both New BiZ and Accounts) – right from PQQ / ITT / RFI until RFP / Closure stages helping the organization to achieve its Growth objectives.Pl...Show moreLast updated: 30+ days ago

Promoted

Senior Product Designer

Jacks ClubNagpur, IN

We offer Dice, Keno, Mines, Plinko, 2,000+ slots, table games, and live dealer experiences.With $50,000+ in monthly giveaways, cryptocurrency support for e. BTC, ETH, LTC, TRON, XRP, and DOGE, and a...Show moreLast updated: 30+ days ago

Promoted

Senior Product Designer

Arivihan TechnologiesNagpur, IN

This is an offline, full-time role for someone who loves crafting user-centric, scalable, and visually polished digital product experiences. Figma and Adobe Creative Suite.Ability to collaborate wit...Show moreLast updated: 14 days ago

Promoted

Senior Product Listing Specialist

Cimpress IndiaNagpur, IN

Cimpress has created a new business called Cimpress Open whose mandate will be to excel at serving customers via third-party channels. Cimpress Open harnesses the power of our state of the art Mass ...Show moreLast updated: 16 days ago

Promoted

Product Manager - Healthcare

JobsFlixnagpur, India

Define and drive the product roadmap in collaboration with leadership.Partner with product leaders to map out features and capabilities aligned with business goals. Translate strategic objectives in...Show moreLast updated: 6 days ago

Promoted

Associate Product Manager

Upivotnagpur, maharashtra, in

Upivot is redefining career transformation by bridging the gap between learning and earning.Our AI-driven ecosystem empowers professionals through personalized mentorship, real-world project experi...Show moreLast updated: 5 days ago

Promoted

Senior Manager R with Statistical Programming

EphicacyNagpur, IN

Experience Range 11 – 15 years (minimum 5 years experience of R in SAS Programming).Skill : R Programming Expert with strong SAS expertise. Technical Roles and Responsibilities.Lead end-to-end clini...Show moreLast updated: 16 days ago

Senior Product Manager - Technical

MasterCardIN

Mastercard powers economies and empowers people in 200+ countries and territories worldwide.Together with our customers, we’re helping build a sustainable economy where everyone can prosper.We supp...Show moreLast updated: 30+ days ago

Promoted

Senior Product Designer (Full-stack)

TendableNagpur, IN

As a Senior Product Designer at Tendable, you will own end-to-end design for product areas, from discovery to delivery.You will help establish our design culture, processes, and foundations (like o...Show moreLast updated: 30+ days ago

Promoted
New!

▷ Apply in 3 Minutes! Product Manager – Benchmarking Platform

SutherlandNagpur, Maharashtra, India

Product Manager – Benchmarking Platform (6–8 Years Experience).Own, define and manage the product roadmap, execution, stakeholder alignment, compliance / security, and ensuring the product developmen...Show moreLast updated: 3 hours ago

Promoted

Senior Growth Manager – Performance Marketing (Google Ads Specialist)

BhanzuNagpur, Maharashtra, India

Experience : 5-8+ years of hands-on experience in performance marketing, specialising in Google Ads (Search, Display, Video, YouTube, etc. EdTech / consumer / subscription businesses.Job Description : To ...Show moreLast updated: 2 days ago

Promoted

Lead Product Designer

ThumoNagpur, IN

Thumo is developing a super-app for the African food delivery market.M funding round led by Soma Capital, Sequoia Scout Fund, a16z Scout Fund, and top Silicon Valley angels, we are seeking a Lead P...Show moreLast updated: 30+ days ago