About the Role :
We are looking for a seasoned and strategic Account Director Social Media to lead large-scale, integrated campaigns and drive digital brand success.
The ideal candidate will have 11+ years of experience in leading cross-functional teams and managing social-first yet 360 brand campaigns across industries.
Youll be the key point of contact for clients, responsible for end-to-end campaign deliveryfrom strategy and creative to execution and performancewhile leading and mentoring a high-performing team.
Key Responsibilities :
- Lead end-to-end management of 360 digital and social media campaigns across multiple clients and industries.
- Act as the strategic partner and point of contact for senior client stakeholders.
- Guide internal creative, content, and media teams to deliver cohesive, high-impact campaigns.
- Develop and present social-first strategies aligned with broader brand and business goals.
- Monitor campaign performance and insights to drive ongoing optimization and innovation.
- Manage account health, profitability, resource allocation, and team performance.
- Stay updated on industry trends and platform innovations to keep clients ahead of the curve.
Required Skills & Experience :
11+ years of experience in social media, digital marketing, or integrated brand communications.Proven success in leading large-scale, multi-platform campaigns with strong client-facing experience.Strong understanding of digital platforms (Meta, LinkedIn, YouTube, Twitter, etc.), trends, and analytics.Expertise in building brand strategy, content planning, influencer marketing, and performance optimization.Excellent communication, presentation, and client relationship skills.Experience in managing cross-functional teams and mentoring mid to junior-level talent.Nice to Have :
Experience working in a digital / creative agency setup.Exposure to regional / international markets and consumer behaviour.Hands-on experience with social listening, ORM, or platform-specific tools (e.g., Sprinklr, Hootsuite, Meltwater).Why Join Us?
Be a part of a dynamic, award-winning team driving innovation across digital storytelling.Work on top-tier brands across industries.Enjoy a culture of creativity, collaboration, and continuous growth(ref : iimjobs.com)