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Social Media Executive

Social Media Executive

ConfidentialNagpur
30+ days ago
Job description

Key Responsibilities :

Content Planning & Publishing :

  • Plan and schedule posts across platforms : Instagram, Facebook, LinkedIn, X (Twitter), YouTube, Threads, and Pinterest
  • Write engaging copy, captions, hashtags, and call-to-actions aligned with brand tone
  • Collaborate with the design / content team to produce visuals, reels, stories, and videos
  • Ensure brand consistency in content and messaging

Community Management :

  • Monitor comments, DMs, tags, and mentions; respond promptly and professionally
  • Engage with followers to grow community and improve brand loyalty
  • Track trending topics and viral content relevant to the industry or brand

    • Analytics & Reporting :

  • Track key metrics : engagement rate, reach, impressions, followers, click-throughs
  • Use tools like Meta Business Suite, Creator Studio, Google Analytics, Buffer, or Hootsuite
  • Share weekly / monthly performance reports with insights and suggestions

    • Campaign Support :

  • Assist in executing paid and organic campaigns
  • Collaborate with influencers, bloggers, or brand partners as needed
  • Help manage giveaways, contests, or product launches on social media

    • Required Skills and Qualifications :

  • Bachelor's degree in Marketing, Communications, Media, or a related field
  • 1–3 years of experience in social media management or digital marketing
  • Solid understanding of platform algorithms and audience engagement tactics
  • Strong copywriting and storytelling skills
  • Proficiency in using social media tools and basic design software (e.g., Canva)

    • Skills Required

    Google Analytics, hootsuite, Canva

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    Social Media Executive • Nagpur

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