Customer Experience Manager

About this Position This role is responsible for leading customer engagement activities at the Customer Experience Centre in Mumbai, designed to provide an immersive and impactful journey that showcases the value proposition of Adhesive Technologies as a know-how business.

The position combines strategic communication, digital marketing, and customer experience management to strengthen brand positioning across the IMEA region. It involves developing and executing a localized communication strategy, selecting appropriate regional channels, and ensuring consistent messaging that aligns with global objectives.

What You´ll Do

• Lead customer visits at the newly established Customer Experience Centre in Mumbai, delivering an immersive, end-to-end customer journey aligned with the Adhesive Technologies value proposition as a know-how business.
• Develop and implement communication strategies to translate global adhesive technology positioning into impactful local and regional communication plans.
• Select and manage regional marketing channels to ensure consistent brand messaging and customer engagement.
• Utilize digital marketing and communication expertise (in English and local languages) to enhance customer interactions, brand storytelling, and technical value demonstration.
• Drive thought leadership initiatives in the IMEA region, positioning the brand as an innovation and technology leader within the adhesives market.

What makes you a good fit

Some perks of joining Henkel

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We look for a diverse team of individuals who possess different backgrounds, experiences, personalities and mindsets.

Skills Required

Digital Marketing, Brand Building, Communication Strategies, brand activation , Brand Development, customer experience management , German Language