Job Title : Social Media Manager Nature of the Role Internship
About the Role
This role blends storytelling, design-thinking, and digital strategy . You'll ideate, create, and publish engaging content across platforms like Instagram, LinkedIn, YouTube, and emerging spaces like Threads and X. From writing sharp, scroll-stopping copy to directing Reels and short-form videos, you'll own the entire content process — from concept to caption to conversion.
You&aposre not just posting for the algorithm — you&aposre creating with intent , backed by insights and informed by trends. Whether it&aposs launching a new brand, promoting a campaign, or experimenting with meme formats, your work will directly impact how audiences feel, think, and act.
Be Part of Something Bigger
Mission : To empower businesses with innovative digital marketing solutions that drive growth, engagement, and success.
Vision : To be a leading digital marketing agency known for creativity, results, and strong client partnerships.
Team Culture :
Creativity : We think boldly and challenge norms.
Collaboration : We succeed together, across teams.
Continuous Learning : We stay sharp, relevant, and future-ready.
Client-Centric : We craft content that solves real-world business challenges.
How You'll Contribute
- Craft Brand Narratives : Build compelling content that reflects each brand&aposs personality, voice, and values across multiple platforms.
- Drive Engagement : Create high-performing content formats (Reels, carousels, memes, short videos) designed to grab attention and spark interaction.
- Own Social Media Execution : Plan, schedule, and manage content calendars while ensuring timely, relevant, and trend-aligned posts.
- Lead Visual Storytelling : Collaborate with designers and motion graphic artists to produce thumb-stopping creative assets that align with campaign goals.
- Grow Communities : Build and nurture vibrant social communities by responding to DMs / comments, participating in trending conversations, and amplifying UGC.
- Analyze & Optimize : Track performance metrics (engagement, reach, conversions), extract insights, and continuously refine content strategy based on data.
- Collaborate Cross-Functionally : Work closely with brand strategists, designers, and marketers to align content efforts with broader business goals.
Impact of the Role
Influence Perception : Your content will be the first impression for thousands. Through tone, visuals, and storytelling, you&aposll shape how both Zecway and its clients are seen across digital platforms.Drive Brand Growth : From organic reach to paid campaign support, your content will fuel measurable growth in brand awareness, engagement, and conversions.Set Trends, Not Just Follow Them : By staying ahead of digital culture and platform shifts, you'll ensure Zecway's content is not just current — it's leading.Create Lasting Connections : Your ability to humanize brands and build authentic engagement will turn passive viewers into loyal communities.Empower Clients : For our partners and clients, your strategy-driven content will help clarify their message, elevate their presence, and accelerate their business goals.Roles and Responsibilities
Develop monthly content calendars aligned with brand goals, audience insights, and platform best practices.Research industry trends, audience behavior, and competitors to create relevant and timely content.Plan and pitch creative content concepts for campaigns, launches, and brand storytelling.Write engaging, on-brand copy for social media posts, carousels, reels, blogs, and ad creatives.Produce or direct short-form videos, Reels, motion graphics, and visual stories (in collaboration with the design team).Maintain brand voice, tone, and aesthetic consistency across all formats.Manage end-to-end scheduling and publishing of content across platforms : Instagram, LinkedIn, X (Twitter), YouTube, Threads, etc.Monitor daily engagement : respond to comments, DMs, mentions, and user-generated content.Run A / B tests to optimize post timing, format, and messaging.Track and report performance metrics like reach, impressions, saves, shares, engagement rate, and follower growth.Analyze trends in content performance and adjust strategies for better impact.Share monthly reports and actionable insights with internal teams and / or clients.Work closely with UI / UX designers, performance marketers, and brand strategists to align messaging and campaign execution.Collaborate with influencers, creative freelancers, and partners when needed.Stay up-to-date with the latest social media trends, memes, viral formats, and emerging platforms.Propose experimental content ideas to keep Zecway's voice fresh and relevant.Use insights from behavioral psychology and neuromarketing to enhance storytelling and viewer retention.What We Expect from You
Strong copywriting skillsCreative eye for Reels, carousels, and trendsBasic editing / design (Canva, CapCut, Adobe tools)Understanding of platform algorithms (IG, LinkedIn, YouTube, X)Ability to plan and manage content calendarsData-driven mindset (track & improve performance)Proactive, trend-aware, and culturally tuned-inTeam player with solid communication skillsDetail-oriented with strong time managementEagerness to learn and experimentWhat We Offer :
Competitive Salary : Attractive base salary with a generous commission structureand performance bonuses.
Paid Time Off : Generous leave policies, including vacation, personal days, and sickleave.
Flexible Working Hours : Accommodations for work-life balance and personalcommitments.
Employee Recognition : Programs to acknowledge and reward outstandingperformance and contributions.
Access to professional development courses, workshops, and certifications.Clear career progression paths with opportunities for promotion and increased
responsibility.
Guidance and mentorship from experienced industry professionals.Work EnvironmentInnovative Culture : An open and inclusive culture that encourages creativity andinnovation.Dress code : Wear what makes you comfortable, as long as it&aposs decent andappropriateModern office space is equipped with the latest technology and collaborativeworkspaces.Team Activities : Regular team-building events, social outings, and communityservice opportunities .Why Join Zecway Studio LLPImpactful Work : Contribute to projects that have a meaningful impact on clients&aposbusinesses and the industry.Growth Opportunities : Be part of a rapidly growing company with ample personaland professional growth opportunities.Diverse Clientele : Work with a wide range of clients across various industries,enhancing your experience and network.Collaborative Team : Join a team of passionate professionals who value teamworkand collective success.Innovation at Core : Engage in an environment that fosters innovation, creativity,and continuous improvementShow more
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Skills Required
Copywriting, Content Strategy