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Growth Marketing Manager- Cyber Security Industry

Growth Marketing Manager- Cyber Security Industry

Nityo InfotechHyderabad, Telangana, India
3 days ago
Job description

Role : Growth Marketing Manager

Experience Required : 5-7 years of relevant experience

Location : Hyderabad

The Opportunity

We are looking for a highly skilled and results-oriented Growth Marketing Manager to design and

execute targeted marketing campaigns for our key markets in North America and APAC. You will be

responsiblefor driving engagement with high-value accounts through sophisticated account-based

marketing (ABM) programs and executing compelling digital events. You will work at the intersection

of marketing and sales, leveraging a modern tech stack to create personalized experiences that

generate and accelerate the pipeline. This is a hands-on role for a creative and analytical marketer who

thrives on executing innovative campaigns that deliver measurable impact.

Key Responsibilities :

  • ABM Campaign Execution : Design and run end-to-end ABM campaigns, leveraging intent

data and personalization to engage target accounts.

  • Digital Events Execution : Manage the execution and promotion of digital events, including

    • webinars and podcasts, handling everything from speaker coordination to audience

    acquisition and follow-up.

  • Multi-Channel Management : Develop integrated campaigns across email, paid social, and

    • third-party platforms, working with our graphic designer to create compelling assets.

  • Lifecycle Marketing : Create and optimize lead nurturing programs and workflows within our

    • marketing automation platform to accelerate prospects through the funnel.

  • Cross-Functional Alignment : Serve as a key marketing partner to leaders and team members

    • across demand generation, BDR, sales, and product marketing, ensuring tight alignment on

    campaign targeting, follow-up, and converting interest into qualified opportunities.

  • Performance Measurement : Track, analyze, and report on campaign performance, using

    • data to inform future strategies and optimize for success.

    Your Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 5-7 years of experience in a B2B growth marketing role, preferably in SaaS or cybersecurity.
  • Proven, hands-on experience executing successful ABM and multi-channel marketing

    • campaigns.

  • Demonstrated experience managing and promoting digital events like webinars.
  • Proficiency with marketing automation and CRM platforms (HubSpot and Salesforce preferred).
  • Experience using sales intelligence and intent data platforms to define and target audiences.
  • Excellent project management skills and a strong ability to collaborate with cross-functional

    • teams, especially sales, BDRs, and product marketing.

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    Growth Marketing Manager • Hyderabad, Telangana, India