Digital Engagement Manager

Company Description

Bombay School of Make-up & Hair (BSMH) is a specialized training institute offering professional make-up artistry and hair styling courses. Located in India, BSMH is renowned for being the first makeup academy in the country to provide training in advanced prosthetic make-up. We focus on individualized training to prepare students from various backgrounds for careers in the bridal, fashion, and Bollywood industries. BSMH provides job assistance through partner recruiters, ensuring students receive the necessary skill, knowledge, and business intelligence to succeed in the industry.

Role Description

This is a full-time on-site role for a Digital Marketing Manager, based in Mumbai. The Digital Marketing Manager will be responsible for developing and implementing digital marketing strategies, managing social media accounts, generating leads, analyzing web analytics, and optimizing online presence. The role involves collaborating with different departments to ensure marketing efforts align with overall business objectives.

Qualifications

• Digital Marketing and Online Presence Optimization skills
• Social Media Marketing and Lead Generation skills
• Marketing and Web Analytics skills
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Ability to work collaboratively in a team environment
• Bachelor’s degree in Marketing, Business, or a related field is a plus
• Experience in the beauty or education industry is a plus