Search Engine Optimization Specialist

About ONE Championship

ONE Championship is Asia’s largest global sports media property, and the world’s largest martial arts organization, hosting bouts across all styles of martial arts such as Muay Thai, Kickboxing, MMA, Grappling, etc. In addition to its digital platforms, ONE Championship broadcasts to over 2.6 billion potential viewers across 190 countries around the world with some of the largest global broadcasters, including Amazon Prime Video Sports, Globo’s Combate, Channel 7 HD, beIN Sports, Abema, Disney+ Hotstar, and more.

Overview

As part of the Content Marketing team at ONE Championship, the SEO Specialist will be responsible for leading the company’s SEO strategy by researching trends and analyzing data to increase search traffic and brand awareness across all digital platforms.

Responsibilities

Owns the vision, strategy, and roadmap for SEO & content globally and ensures strategic direction is aligned to the Company’s organizational and business goals

Spearhead the execution of all activities of the SEO department and be accountable for performance of optimized content

Be an in-house SEO expert, monitoring trends on best practices and any changes in the search space, ensuring high search rankings and promoting organic views

Establish clear performance indicators and deliver leadership updates

Identify and evaluate acquisitions to improve the global SEO footprint

Guide the content team to ensure site content is engaging and shareable; recommend content approaches to gain natural attribution from authority sites

Work closely with the Analytics & Insights team and proactively provide analytics and key findings to tailor strategies

Collaborate on the strategy and approach for PR and social

Work with Product & Marketing to improve the conversion rate for organic traffic

Adopt a hands-on approach in building up the SEO team from scratch; attract, recruit, and provide leadership and guidance to the department

Experience / Skills Required :

3+ years of experience successfully developing and executing SEO strategy

Strong understanding of search engine algorithms and ranking methods

Experience with SEO tools like Google Analytics and MS Suite

Outstanding written and verbal communication skills

Fanatical attention to detail and accuracy in reporting

Strong organizational skills to manage workflow and meet deadlines

Knowledge of combat sports or sports media industry is preferred