Talent.com
Director - FAB Product Marketing

Director - FAB Product Marketing

Tata ElectronicsBengaluru, Karnataka, India
5 days ago
Job description

ABOUT THE BUSINESS :

Tata Electronics Private Limited (TEPL) is a greenfield venture of the Tata Group with expertise in manufacturing precision components.

Tata Electronics (a wholly owned subsidiary of Tata Sons Pvt. Ltd.) is building India’s first AI-enabled state-of-the-art Semiconductor Foundry. This facility will produce silicon for applications such as power management IC, display drivers, microcontrollers (MCU) and high-performance computing logic, addressing the growing demand in markets such as automotive, IoT, computing and data storage, wireless communications and artificial intelligence.

Tata Electronics is a subsidiary of the Tata group. The Tata Group operates in more than 100 countries across six continents, with the mission 'To improve the quality of life of the communities we serve globally, through long term stakeholder value creation based on leadership with Trust.’

CRITICALITY OF THE ROLE TO THE BUSINESS :

Director, Product Marketing for the Foundry Business will play a critical role in conducting market intelligence, helping to build a best-in-class product portfolio marketing the Foundry offerings and managing Strategic Customer engagements to support Tata Electronics’ growth plan and business objectives.

KEY DELIVERABLES :

Market Intelligence :

  • Conduct comprehensive market research (with analysts) covering market size (TAM, SAM), customer types, competitor offerings etc.
  • Identify the product feature requirements of end customers and capture early industry / technology trends to help Tata Electronics develop product / technology portfolio roadmap
  • Identify the new markets and opportunities to expand foundry offerings portfolio

Help Build Product portfolio :

  • Translate market insights into product feature offerings that meet end-customer requirements by working with Design, Technology and Business Development teams
  • Assit senior management with market analysis and business case to make long-term strategic decisions regarding the foundry product portfolio
  • Drive the business case including market size, right time to enter, resources, demand, and pricing model to deliver a technology solution with returns consistent with Tata Electronics growth objectives.
  • Marketing of the Foundry offering :

  • Develop product positioning, placement and messaging that differentiates the portfolio in the marketplace
  • Plan and execute all marketing activities during the life cycle of a new product. Create and deploy compelling presentation collateral to articulate the value of Tata Electronics' integrated solutions to the customers and end-users to drive adoption.
  • Develop go-to-market plans, customer-facing presentations and positioning for new offerings
  • Highlight Tata Electronics’ offerings with strong external presence at technology conferences, trade shows, webinars, etc.
  • Strategic Customer engagement :

  • Identify anchor / strategic customers for target market segments
  • Build a deep understanding of customer product portfolio and drive customer onboarding to Tata Electronics Foundry offerings
  • ESSENTIAL ATTRIBUTES :

  • This role requires a deep understanding of the semiconductor technologies, foundry offerings, chip architectures, and end-customer requirements
  • Skills : Market research, business analysis, strategic thinking, communication and presentation skills
  • Ability to develop and maintain relationships with internal and external stakeholders
  • Work closely with cross-functional teams including business development, and design to ensure successful project execution and alignment with business objectives
  • Open for travel
  • REQUIRED EXPERIENCE LEVEL :

  • Appx. 15 years’ experience in relevant areas such as product marketing, business development, sales and product development in the semiconductor industry
  • QUALIFICATION :

  • MBA + Engineering / Technical undergraduate degree
  • Create a job alert for this search

    Marketing Director • Bengaluru, Karnataka, India

    Related jobs
    • Promoted
    Retention Marketing Director

    Retention Marketing Director

    Mipikita PrernaBengaluru, IN
    Retention Marketing Director (Part-time).Mipikita is looking for a strategic and data-driven Retention Marketing Director to lead our customer lifecycle strategy and strengthen long-term user loyal...Show moreLast updated: 1 day ago
    • Promoted
    Sr. Manager - Product Marketing

    Sr. Manager - Product Marketing

    RiskProfilerhosur, tamil nadu, in
    Preferred Candidates : Cyber Security Social Media Influencer & a hands on expert in Graphics & Creatives.We’re looking for a seasoned and strategic Sr. Manager – Product Marketing to lead our go-to-...Show moreLast updated: 30+ days ago
    • Promoted
    Director of Product Marketing

    Director of Product Marketing

    IcertisBengaluru, Karnataka, India
    Icertis is looking for a senior leader in product marketing who embraces AI-first approaches to messaging, content creation and product launches. This is a high impact role, partnering closely with ...Show moreLast updated: 26 days ago
    • Promoted
    Director of Product Management

    Director of Product Management

    PriceEasy AIBengaluru, Karnataka, India
    PriceEasy is a VC backed one of the fastest growing SaaS companies transforming the convenience retail and fuel industry with cutting-edge AI-driven analytics, pricing intelligence, and ERP solutio...Show moreLast updated: 30+ days ago
    • Promoted
    Marketing Director

    Marketing Director

    Zara AliteProjectsBangalore, IN
    Zara is one of the world’s most influential fashion brands, known for redefining how style, culture, and innovation come together. As part of the Inditex Group, Zara operates in more than 90 countri...Show moreLast updated: 1 day ago
    • Promoted
    Marketing Analytics Director

    Marketing Analytics Director

    Ogilvy Quizzinehosur, tamil nadu, in
    Marketing Analytics Director (Part-time).Ogilvy is looking for a part-time.Build dashboards, reports, and measurement frameworks. Analyze performance across Google Ads, Meta Ads, SEO / SEM, Email, CRM...Show moreLast updated: 1 day ago
    • Promoted
    Marketing Director

    Marketing Director

    EmeritusBangalore, IN
    Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governments around the world.It does this by col...Show moreLast updated: 1 day ago
    • Promoted
    Search Marketing Director

    Search Marketing Director

    Madeofmilk_indiaBengaluru, IN
    At Invisible Nexus, search marketing is more than traffic — it’s about connecting the right audience with the right message and driving measurable growth. Develop and execute search strategies acros...Show moreLast updated: 1 day ago
    • Promoted
    Director Of Product Marketing

    Director Of Product Marketing

    IcertisBengaluru, Republic Of India, IN
    Icertis is looking for a senior leader in product marketing who embraces AI-first approaches to messaging, content creation and product launches. This is a high impact role, partnering closely with ...Show moreLast updated: 26 days ago
    • Promoted
    Simplilearn - Associate Director - Performance Marketing

    Simplilearn - Associate Director - Performance Marketing

    SimplilearnBangalore, India
    Job Title : Associate Director - Performance Marketing (US Market) About Founded in 2010 and based in Plano, Texas, and Bangalore, India, Simplilearn...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Director Product Management - TTOPS

    Director Product Management - TTOPS

    Targetbangalore, karnataka, in
    As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Joining Target means promoting a culture of mutual care and r...Show moreLast updated: 2 hours ago
    • Promoted
    E-commerce Marketing Director

    E-commerce Marketing Director

    Mimpikita Officialhosur, tamil nadu, in
    E-commerce Marketing Director (Part-time) – Mimpikita.Mimpikita is looking for a part-time E-commerce Marketing Director to lead our online growth strategy. You’ll oversee performance marketing, CRO...Show moreLast updated: 1 day ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    Emeritushosur, tamil nadu, in
    Role - Senior Manager Product Marketing.Emeritus is committed to teaching the skills of the future by making high-quality education accessible and affordable to individuals, companies, and governme...Show moreLast updated: 1 day ago
    • Promoted
    Director of Marketing

    Director of Marketing

    Mirantis (CSIR-IIIM)Bengaluru, IN
    We’re looking for an experienced.This is a senior leadership position for someone who can balance creativity with analytical thinking — a leader who understands how to tell powerful stories while d...Show moreLast updated: 1 day ago
    • Promoted
    Performance Marketing Director

    Performance Marketing Director

    Canonical Companybangalore district, karnataka, in
    Performance Marketing Director (Part-Time).Canonical is looking for a Part-Time Performance Marketing Director, a data-driven leader who can scale digital acquisition across multi-channel ecosystem...Show moreLast updated: 1 day ago
    • Promoted
    Product Marketing Director

    Product Marketing Director

    Mimpikita Companyhosur, tamil nadu, in
    Product Marketing Director (Part-Time).Mimpikita is seeking an experienced Product Marketing Director to refine our product story and elevate our go-to-market strategy. This part-time role is ideal ...Show moreLast updated: 1 day ago
    • Promoted
    Director Of Product Management

    Director Of Product Management

    PriceEasy AIBengaluru, Republic Of India, IN
    PriceEasy is a VC backed one of the fastest growing SaaS companies transforming the convenience retail and fuel industry with cutting-edge AI-driven analytics, pricing intelligence, and ERP solutio...Show moreLast updated: 30+ days ago
    • Promoted
    Director - Fab Product Marketing

    Director - Fab Product Marketing

    Tata ElectronicsBengaluru, Republic Of India, IN
    Tata Electronics Private Limited (TEPL) is a greenfield venture of the Tata Group with expertise in manufacturing precision components. Tata Electronics (a wholly owned subsidiary of Tata Sons Pvt.I...Show moreLast updated: 5 days ago