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Neolacta Lifesciences - Lead - Digital Marketing / Community & SEO

Neolacta Lifesciences - Lead - Digital Marketing / Community & SEO

NeoLacta Lifesciences Pvt LtdBangalore, India
3 days ago
Job description

: Digital Marketing, Community & SEO Lead

Notice Period - Immediately

Mode - Work from Office

Salary - Best in the Industry

About Company :

Neolacta Lifesciences is a pioneering biotechnology company improving infant health through both human milkderived products and other innovative therapies Shape the digital face of an infant health-focused brand that blends awareness, credibility, and community engagement in equal measure and across multiple platforms

Why us? : Three reasons

  • The first and only of its kind company in India and Asia and one of only three in the world
  • A multi-faceted role
  • High degree of autonomy in decision making and execution

Role Overview :

Lead organic growth, community building, and SEO visibility across LinkedIn, Pinterest, and Indian-first apps (ShareChat, Moj, Josh, Koo)

Target audience : Neonatologists, parents, Lactation Consultants,

Blend thinking with hands-on execution managing communities and optimizing web presence

Key & Content Growth :

  • Build and manage active online communities across multiple platforms
  • Partnership with existing parenting communities : Work with BabyChakra, Momspresso, The Baby Destination, and regional Facebook groups for cross-posting donation stories. Manage tie-ups for guest blogs, reels etc
  • Develop organic, content-led strategies posts, videos, carousels, regional content
  • Engage directly with HCPs, influencers, and niche audiences to enhance credibility
  • Website Management & SEO :

  • Oversee website content updates for accuracy and SEO alignment
  • Collaborate with developers and designers for UX and content improvements
  • Analytics & Insights :

  • Measure digital performance across social and web platforms
  • Use analytics tools to refine content, community, and SEO strategies
  • Must-Have Skills :

  • Experience in organic marketing, community management, SEO and in email or Whatsapp campaigns
  • Prior experience in either B2B or B2C
  • Hands-on use of LinkedIn, Pinterest, and Indian-first platforms (ShareChat, Moj etc)
  • Familiarity with WordPress, Google Analytics, and SEO tools
  • Strong ability to create engaging, multi-format content
  • Analytical and creative approach to digital engagement
  • Donts This Role is NOT For :

  • Marketers focused only on paid ads or short-term results
  • Candidates limited to FB / Instagram
  • Individuals who have managed agencies rather than individual tasks
  • (ref : iimjobs.com)

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    Digital Lead • Bangalore, India