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Digital Content Designer

Digital Content Designer

Swarna Bharat TVRepublic Of India, IN
1 day ago
Job description

Full-time

  • On-site (Vashi, Navi Mumbai)

About Swarna Bharat TV :

Swarna Bharat TV is a mission-led creative platform telling precise, high-quality stories on Bharat’s history, culture, spirituality, and knowledge systems. Our YouTube channel is live with RashtraGaatha , and we’re rolling out twelve original shows—animated series, on-field documentaries, studio formats, and feature specials. We pair research-first writing with cinematic craft, and we’re preparing our originals for wider distribution, including OTT.

The Role :

We’re hiring the Main Graphic Designer for Swarna Bharat TV—someone who owns our brand system end-to-end and also has strong YouTube thumbnail craft . You’ll define per-show visual identities (colors, type, layout grids), translate story hooks into clear, mobile-first visuals, and ship clean, reusable templates that speed up the team across YouTube and social.

What you’ll do :

1) Brand & Systems (Primary)

  • Build and maintain per-show brand kits in PSD / Figma (color tokens, typography, grids, icons).
  • Create on-brand channel banners , lower-thirds, end-cards, event posters, and partner one-pagers.
  • Design presentation decks / PPTs with slide masters and consistent visual language.
  • Keep assets organized (layer naming, smart objects, export presets, licensed fonts / stock).

    • 2) Thumbnails (Critical Skill)

  • Design high-impact YouTube thumbnails (with A / B variants) for 7 weekly shows.
  • Turn hooks into simple, subject-led compositions;

    • optimize crop / contrast / scale for mobile.

  • Iterate from performance signals (CTR, watch behavior) with quick, focused tweaks.

    • 3) Social & Adaptations

  • Adapt designs for Instagram, Facebook, X, LinkedIn, Community tab ;

    • create Shorts covers / story tiles.

  • Build lightweight templates so editors and SMM can generate platform variants fast.

    • 4) Collaboration & Rituals

  • Partner with writers / editors to convert beats into visuals;

    • present options with a short rationale.

  • Join our weekly rhythm : Mon Content Room , Wed Edit + Thumbnail Board , Fri Analytics One-Change .

    • Must-haves

  • 3–6 years of graphic design with YouTube / mobile-first work in portfolio.
  • Expert Photoshop (cut-outs, depth / lighting, blend-ifs, dodge / burn, smart objects) and Figma .
  • Strong typography and brand systems sense;

    • can set themes / colors across multiple shows.

  • Portfolio that includes thumbnails and at least one brand / template system (banners or decks).
  • Speed under deadlines;
  • clean files;

    • disciplined licensing / versioning.

    Nice-to-haves

  • Basic After Effects for subtle still animations.
  • Experience iterating from CTR / retention insights.
  • Presentation design chops (PPT / Keynote) with reusable masters.

    • Why join us

  • Be the brand owner across seven weekly shows moving toward OTT packaging.
  • Mission-led work, fast decisions, and visible on-screen / description credits.
  • A craft-respecting team and clear weekly forums for feedback and growth.

    • How to apply

    Apply on LinkedIn or email hr@swarnabharat.tv with :

  • Portfolio link(s)
  • 2–3 best thumbnails (one-line rationale each)
  • A ≤50-word note on why Swarna Bharat TV excites you

    • Subject : YouTube Thumbnail & Graphic Designer — Swarna Bharat TV

    Shortlisted candidates will receive a brief form to fill.

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    Digital Designer • Republic Of India, IN

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