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Therapy Lead Oncology

Therapy Lead Oncology

ConfidentialHyderabad / Secunderabad, Telangana
30+ days ago
Job description
  • Drive marketing excellence in Oncology and Hospital brands through execution and adoption of global brand strategies among country teams
  • Guide country marketing teams on development of product management process
  • Project Manage new product ideations for Oncology and Hospital Portfolio with cross functional teams in backend.
  • Provide best in class strategic insights that shape / develop product strategy e.g. Patient Journey, development and alignment of strategic plan assumptions and forecasts.
  • Develop comprehensive outside-in strategic perspective on patients, customers, competitors, payors, and regulators to support the brand growth and success.
  • Integrate research, intelligence, analytics and intuition to generate insights that enable fact-based decision making for countries
  • Develop Global Strategic Guidance for brands. Work closely with country marketing teams to develop robust marketing initiatives. Provide appropriate direction for effective implementation of the marketing strategy and promotional initiatives.
  • Review Brand Plans and provide insights on growth drivers.
  • Content development for HCP engagement portal
  • Training and development of country sales / marketing teams on new launches

    • Operating Network :

    Internal : Portfolio team, product development team, SCM, Country teams, COE

    External : Advertising agencies / Country Consultants

    Qualifications

    Educational & Experience :

    oPharma / Science background with post-graduation in management from a premier institution, with at least 8-10 years' experience in pharma marketing and sales. Prior experience in Oncology / Hospital / Immunology preferred.

    Key Personal Attributes

    • Strong Analytical skills
    • Ability to develop strong customer connect
    • Ability to work with cross-functional teams across different parts of the world with high degree of collaborations.
    • Ability to get deep customer and TA knowledge
    • Strong internal and external networking skills
    • Demonstrate logical and persuasive skills

      • Mandatory Skills : experience in pharma marketing and sales

      Skills Required

      Product Management, Brand Strategy, Market Research, Oncology, Strategic Planning, Pharma Marketing

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