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Marketing Advertising Specialist

Marketing Advertising Specialist

WPP Media - IndiaIndia, India
9 days ago
Job description

A Role at the Intersection of Strategy and Creativity

The Marketing Advertising Specialist will play a critical role in developing, executing, and optimizing multi-channel campaigns across platforms such as Google Ads, Meta, LinkedIn, and programmatic networks. Responsibilities include crafting compelling ad copy, refining targeting strategies, and analyzing performance metrics to ensure maximum ROI for client campaigns.

“Marketing today is about precision and personalization,” said a WPP Media spokesperson. “We’re looking for a professional who doesn’t just follow the trends — they help set them. This is a great opportunity to work alongside some of the brightest minds in media and marketing.”

Key Responsibilities :

  • Plan, launch, and monitor digital advertising campaigns across various channels
  • Analyze performance data to optimize spend and improve conversion rates
  • Collaborate with creative teams to develop compelling ad assets
  • Conduct A / B testing and audience segmentation to refine targeting
  • Stay up-to-date with industry trends, tools, and best practices

Desired Qualifications :

  • 2+ years of experience in digital advertising or marketing
  • Strong proficiency in platforms such as Google Ads, Meta Business Suite, and LinkedIn Campaign Manager
  • Excellent analytical skills and familiarity with tools like Google Analytics and Data Studio
  • Ability to work independently in a remote environment and manage multiple campaigns simultaneously
  • Clear communication and strong organizational skills
  • Position Details :

  • Title : Marketing Advertising Specialist
  • Location : Remote (Global applicants welcome)
  • Type : Part-time
  • Schedule : Flexible hours, approximately 15–25 hours / week
  • Compensation : Competitive, based on experience
  • About WPP Media

  • As a key player within WPP’s expansive network, WPP Media serves high-profile clients across industries including tech, consumer goods, and entertainment. With innovation at its core, the company blends data, creativity, and technology to build campaigns that shape culture and drive measurable results.
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    Marketing Specialist • India, India

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