Paid Media Specialist

Job Title : Paid Media Specialist

Description :

We are seeking an experienced Paid Media Specialist to join our team. The ideal candidate will have a proven track record of driving successful paid media campaigns across Google Ads, Facebook Ads, and other social media platforms.

The Paid Media Specialist will be responsible for managing and optimizing paid media campaigns, including setting up and executing ad copy, bid management, structural optimization, keyword research, and creative optimization.

In addition, the Paid Media Specialist will manage end-to-end shopping campaigns, including creating feed files, working with merchant centers, and executing shopping campaigns.

The successful candidate will have a strong understanding of paid media principles, including target audience identification, campaign measurement, and return on investment (ROI) analysis.

Required Skills and Qualifications :

• Bachelor's degree in Marketing, Business Administration, or related field
• 4+ years of experience in paid media, specifically in Google Ads and Facebook Ads
• Strong analytical ability and experience working with data
• Basic Excel skills
• Ability to communicate effectively and work collaboratively as part of a team

Benefits :

This role offers a dynamic and fast-paced work environment with opportunities for growth and development. The successful candidate will have the chance to work with a talented team of professionals and contribute to the success of our paid media campaigns.

Others :

The Paid Media Specialist will be required to stay up-to-date with industry trends and best practices, including staying current with new technologies and tools.