Digital Advertising Strategist

Advertising Campaign Manager Position

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Job Description :

The Advertising Campaign Manager is accountable for planning, executing, and optimizing paid advertising campaigns across various digital platforms. This role entails campaign strategy development, budget allocation, creative direction, A / B testing, and performance analysis.

A deep understanding of digital consumer behavior and advertising analytics is crucial for this position.

Key Responsibilities :

• Develop, execute, and optimize multi-channel advertising campaigns to achieve business objectives.
• Monitor performance metrics in real-time and adjust strategies accordingly.
• Collaborate with designers and content creators to produce compelling ad creatives that resonate with the target audience.
• Conduct market research and analyze audience insights to inform campaign direction and optimization.
• Provide regular campaign performance reports and ROI analysis to senior leadership.

Requirements :

Candidates must possess 3+ years of experience in digital advertising, preferably in a remote or agency setting. Proficiency in using advertising platforms (Google Ads, Meta Ads Manager) is essential. Additionally, strong communication skills, ability to work independently, data-savviness with Google Analytics, and knowledge of current trends in digital advertising and media consumption are required.

Benefits :

This role offers competitive hourly compensation, flexible part-time hours (approx. 15–20 hours / week), and creative freedom within a results-driven culture. The ideal candidate will be part of a collaborative, global team driven by curiosity and innovation.