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Retention Marketing Associate
Nap ChiefMumbai, IN1 day ago
Job description1–2 years of experience in marketing / CRM / retention roles (preferred). Basic knowledge of WhatsApp, Email, and SMS marketing tools (MoEngage preferred). Understanding of segmentation, targeting, and customer lifecycle basics . Strong analytical thinking and cohort awareness. Copywriting sense – understanding what’s engaging vs. what’s not. Detail-oriented with high accuracy in execution. Curiosity and eagerness to learn advanced retention practices . Customer-first mindset with a strong understanding of brand values. Primary : C – Analytical, cohort analysis, segmentation. Secondary : I – Copywriting, engagement mindset.
Retention Marketing Associate
📍 Location : Andheri, Mumbai (Onsite)
💼 Employment Type : Full-Time
About Nap Chief
Nap Chief is India’s coolest premium kidswear brand. We blend high-quality, playful apparel with a vibrant direct-to-consumer community. We’re on the lookout for a Retention Marketing Associate who can help us build stronger relationships with our customers and turn first-time buyers into lifelong fans.
Key Responsibilities
- Execute WhatsApp, Email, and SMS campaigns with accuracy and timeliness.
- Segment customer base and target cohorts for personalized communication.
- Maintain campaign calendars and ensure delivery deadlines are met.
- Assist in creating automation flows and lifecycle journeys.
- Collaborate with creative and copy teams to ensure brand-aligned messaging .
- Monitor and report campaign performance , highlighting trends and opportunities.
- Support cohort analysis and customer lifecycle mapping .
- Take ownership of day-to-day execution while learning advanced retention strategies.
Key Skills & Qualifications
Competency Focus
How to Apply
Send your application to careers@napchief.com
or apply directly through .
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Marketing Associate • Mumbai, IN
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