Job Description
A successful Campaign Manager pushes the bounds of their creativity in identifying the right
product / service, matching that with the right audience, and designing ad collateral that captures the audience's attention. We have observed that most often the top Campaign Managers are self-starters, and problem solvers and have oodles of perseverance. This role is perfect for those who seek to see their day-to-day efforts turn into quantifiable results. Your work directly impacts the team's and company's bottom line and what's better than being able to see the results of your work on a daily basis.
Designation : Manager / Associate Manager- Campaign Management
Location : Andheri (e), Mumbai
RESPONSIBILITIES : Monetization
- Understand and master consumer trends in the North American market across high-performing
categories
Design monetization strategy through audience identification, trend mapping, ad collateraldesign, and optimizations
Maximize advertiser ROI while ensuring optimal user experience and adherence to compliancerules
Experimentation
Creatively identify and pursue audiences via catchy and relevant ad copiesPut the science in the art of advertising by measuring the impact of tests at every step of theprocess
Analytics and Growth Hacking
Using business intelligence reports to identify trends and patterns in advertiser and consumertrends
Use cutting-edge minute-by-minute real-time reporting to directly impact both supply anddemand side metrics
Literally, be part of the growth team by contributing directly to the team’s and company’sbottom line.
Team Building and Management
Build & manage a team to drive the required effortsLearn from mentors who are industry specialists and mentor new joinees yourselfWork with Account Management and Product teams to help improve reporting, introduce alerts and automationMentor and conduct training program for new joineesYOU SHOULD APPLY FOR THIS ROLE IF :
Required Experience
You are a undergraduate / postgraduate with a knack for data analysis, creativity, entrepreneurialaptitude, and business acumen
3+ yrs of experience / interest with media buying platforms such as AdWords, Facebook, andNative traffic sources / platforms.
Logical Approach
You have a structured thought process and are methodical in your approach to solving problemsYou are at ease managing lots of data, identifying data trends and patterns, and are able to translate them to actionable campaign management methodsCreative Mindset
You are creative in your methods for identifying the right products / services for the rightaudiences
You are able to find creative methods to optimize campaigns and maximize profitsProblem Solver
You are proactive in your approach to problem-solving and navigating ambiguity and complexityYou persevere and never give up on the first try. You are solution-oriented in your approach to workCollaborative Abilities
You have the ability to collaborate and build relationships with your mentors and other peers on the teamYou think ‘team’ and take initiatives to build processes for knowledge transfer, training,improving efficiency etc.
