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Senior Manager, Certification Sales

Senior Manager, Certification Sales

EFRAC LabKolkata, Republic Of India, IN
1 day ago
Job description

Senior Manager – Sales & Business Development (SMETA & ISO Certification)

Department : Sales / Business Development

Reporting To : Sales Head

Location : Corporate Office / PAN India (Remote with Travel)

Job Type : Full-Time, Permanent

Experience : 8 to 10+ Years (Certification Industry Preferred)

About the Role :

We are seeking an experienced and highly driven Senior Sales & Business Development Manager to join our core team. This role is responsible for expanding the company’s certification and compliance services portfolio , with a strong focus on SMETA audits and ISO certifications (e.G., ISO 9001, 14001, 45001, etc.) across PAN India .

As a senior leader in the Sales team, you will play a critical role in strategic planning, key account management, national client acquisition , and revenue generation while collaborating with internal departments to ensure delivery excellence.

Key Responsibilities :

🔹 Strategic Sales & Market Development

  • Drive strategic initiatives to grow the certification services business (SMETA, SEDEX, ISO) in existing and new markets.
  • Develop and implement PAN India sales plans , territory mapping, and sector-based outreach strategies.
  • Identify emerging sectors with high demand for social compliance and management system certifications .

🔹 Key Account Acquisition & Management

  • Build and manage long-term relationships with corporate clients, suppliers, manufacturers, and export houses .
  • Handle enterprise-level B2B deals and negotiations with compliance, procurement, CSR, and sustainability teams.
  • Maintain a robust pipeline of high-value projects , ensuring regular follow-up and closure.
  • 🔹 Revenue & Target Ownership

  • Own and exceed revenue targets for certification and audit services.
  • Monitor regional and national sales performance metrics.
  • Submit accurate sales forecasts and business reports to the management team.
  • 🔹 Cross-Functional Collaboration

  • Work closely with the Operations, Technical, and Audit teams to ensure successful service delivery.
  • Provide client feedback to internal teams to refine service offerings.
  • Required Skills & Experience :

  • Proven 10+ years of B2B sales experience , preferably in certification, compliance, or third-party auditing services.
  • Hands-on experience in selling SMETA (SEDEX) audits and ISO standards (ISO 9001, ISO 14001, ISO 45001).
  • Strong understanding of social compliance, ethical trade, and management system certification processes .
  • Experience working with Certification Bodies , Consulting Firms , or ESG / CSR departments .
  • Excellent written and verbal communication skills in English (knowledge of regional languages is a plus).
  • Willing to travel across India for client meetings, presentations, and industry events.
  • Educational Qualification :

  • Bachelor’s Degree or related (Master’s Degree is a plus).
  • Work Location : PAN India any location (Kolkata Preferred)

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    Senior Sales Manager • Kolkata, Republic Of India, IN