About The Company
VMax Wellness is a dynamic health and wellness company dedicated to empowering individuals to live healthier lives. We offer personalized fitness and nutrition plans tailored to individual needs, delivered by a passionate team of experts. Our mission is to positively impact one million lives by combating lifestyle diseases and promoting overall well-being.
Role Description
AI content writer & SEO & Email marketing executive should be proactive and creative in AI content writing, an SEO & email marketing specialist who can plan, generate, and optimize high-converting digital content using AI tools while aligning with SEO & email marketing best practices. The ideal candidate understands both human-driven and AI-assisted writing workflows, and can craft content that ranks, engages, and converts, especially for the women's fitness, prenatal, postnatal, and weight management audience
Key Responsibilities
- Content Creation : Create engaging and informative written content (blog posts, articles, social media posts, short and long video content, ad copy, etc.) that aligns with the brand's voice and objectives.
- Visual Content Design : Design and develop visually appealing content (graphics, infographics, videos, etc.) to complement written material and boost audience engagement.
- Collaboration with Teams : Collaborate with experts, marketing, and design teams to ensure seamless integration of visual and written content across various platforms.
- Trend Awareness : Stay informed about the latest trends in both written and visual content to produce fresh, relevant material that resonates with the target audience.
- SEO Optimization : Optimize content for SEO to enhance visibility and improve search engine rankings.
- Email Marketer : Create ToFu, MoFu, and BoFu email campaigns for both sales and service teams
- Brand Consistency : Ensure all content adheres to brand guidelines, tone, and style to maintain consistency.
- Content Management : Manage content calendars and ensure timely delivery of content across multiple channels.
- Performance Analysis : Monitor and analyze content performance, adjusting strategies as needed to increase audience engagement and conversion rates.
Key Requirements
Educational Background : Bachelor's / master's degree in marketing, communications, journalism, English, or a related field.Relevant Experience : Over 1 - 2 years of experience in the health and wellness industry.SEO : Strong proficiency in SEO & perform keyword research and clustering using tools like SEMrush, Ahrefs, and UberSuggestContent Optimization : Solid understanding of SEO best practices and content optimization techniques.Communication Skills : Excellent communication skills, both written and verbal.Project Management : Ability to work independently as well as collaboratively within a team, managing multiple projects and deadlines.Creativity and Attention to Detail : Creative mindset with a keen eye for detail and designSkills : communication,trend awareness,seo,visual content design,content creation,creativity,design,email marketing,optimization,communication skills,attention to detail,project management,management,performance analysis,ai content writing,email,collaboration
Skills Required
Content Creation, Seo, Email Marketing, Keyword Research, Performance Analysis, Content Optimization