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AI Content Creator & Growth Marketer

AI Content Creator & Growth Marketer

ConfidentialCoimbatore, India
4 days ago
Job description

About The Company

VMax Wellness is a dynamic health and wellness company dedicated to empowering individuals to live healthier lives. We offer personalized fitness and nutrition plans tailored to individual needs, delivered by a passionate team of experts. Our mission is to positively impact one million lives by combating lifestyle diseases and promoting overall well-being.

Role Description

AI content writer & SEO & Email marketing executive should be proactive and creative in AI content writing, an SEO & email marketing specialist who can plan, generate, and optimize high-converting digital content using AI tools while aligning with SEO & email marketing best practices. The ideal candidate understands both human-driven and AI-assisted writing workflows, and can craft content that ranks, engages, and converts, especially for the women's fitness, prenatal, postnatal, and weight management audience

Key Responsibilities

  • Content Creation : Create engaging and informative written content (blog posts, articles, social media posts, short and long video content, ad copy, etc.) that aligns with the brand's voice and objectives.
  • Visual Content Design : Design and develop visually appealing content (graphics, infographics, videos, etc.) to complement written material and boost audience engagement.
  • Collaboration with Teams : Collaborate with experts, marketing, and design teams to ensure seamless integration of visual and written content across various platforms.
  • Trend Awareness : Stay informed about the latest trends in both written and visual content to produce fresh, relevant material that resonates with the target audience.
  • SEO Optimization : Optimize content for SEO to enhance visibility and improve search engine rankings.
  • Email Marketer : Create ToFu, MoFu, and BoFu email campaigns for both sales and service teams
  • Brand Consistency : Ensure all content adheres to brand guidelines, tone, and style to maintain consistency.
  • Content Management : Manage content calendars and ensure timely delivery of content across multiple channels.
  • Performance Analysis : Monitor and analyze content performance, adjusting strategies as needed to increase audience engagement and conversion rates.

Key Requirements

  • Educational Background : Bachelor's / master's degree in marketing, communications, journalism, English, or a related field.
  • Relevant Experience : Over 1 - 2 years of experience in the health and wellness industry.
  • SEO : Strong proficiency in SEO & perform keyword research and clustering using tools like SEMrush, Ahrefs, and UberSuggest
  • Content Optimization : Solid understanding of SEO best practices and content optimization techniques.
  • Communication Skills : Excellent communication skills, both written and verbal.
  • Project Management : Ability to work independently as well as collaboratively within a team, managing multiple projects and deadlines.
  • Creativity and Attention to Detail : Creative mindset with a keen eye for detail and design
  • Skills : communication,trend awareness,seo,visual content design,content creation,creativity,design,email marketing,optimization,communication skills,attention to detail,project management,management,performance analysis,ai content writing,email,collaboration

    Skills Required

    Content Creation, Seo, Email Marketing, Keyword Research, Performance Analysis, Content Optimization

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