Tredence Analytics - Advanced Marketing & CRM Analytics Specialist - SQL / Python

Tredence is a global analytics services and solutions company. Our capabilities range from Data Visualization and Data Management to Advanced analytics, Big Data, and Machine Learning. Our uniqueness is in bringing the right mix of technology and business analytics to create sustainable white-box solutions that are transitioned to our clients at the end of the engagement. We do this cost-effectively using a global execution model leveraging our clients' existing technology and data assets. We also come in with some strong IP and pre-built analytics solutions in data mining, BI, and Big Data.

Role Overview :

As an Marketing & CRM Analytics, you will lead analytical projects that drive customer and marketing strategies for Fortune 100 clients. This role combines strong hands-on analytical expertise with team leadership. You will design and deliver advanced marketing and CRM analytics solutions, build predictive models, and mentor junior consultants, while engaging closely with senior client stakeholders.

Key Responsibilities :

• Lead end-to-end marketing analytics projects, ensuring delivery of high-quality, actionable insights.
• Partner with business leaders and CRM managers to identify business challenges, translate them into analytical problems, and deliver impactful solutions.
• Apply advanced statistical and machine learning techniques (e.g., propensity modeling, churn prediction, segmentation, forecasting, attribution, clustering) to solve marketing and customer lifecycle problems.
• Perform hands-on data analysis, data wrangling, and feature engineering using SQL, Python, and PySpark.
• Guide teams in building scalable pipelines and deploying analytical solutions on cloud platforms (Databricks, GCP, Snowflake, Azure).
• Deliver insights and recommendations through clear storytelling, supported by dashboards, visualizations, and presentations.
• Mentor and manage a team of analysts / consultants, providing technical guidance, developing talent, and fostering a culture of excellence.
• Manage stakeholder communication, project timelines, and ensure client satisfaction.

Must-Have Skills :

Good-to-Have Skills :

(ref : hirist.tech)