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Digital Marketing Specialist
Odidorthoothukudi, tamil nadu, in9 hours ago
Job description2+ years of experience in digital marketing, SEO, and paid advertising . Proven experience managing Google Ads campaigns with measurable results. Strong understanding of social media platforms and content strategies. Hands-on experience with tools such as Google Analytics, Google Ads Manager, Facebook Business Manager, and SEO tools (Ahrefs, SEMrush, etc.) . Basic skills in video editing for short-form content (Canva, CapCut, Adobe Premiere, or similar). Strong analytical, communication, and organizational skills. Self-motivated with the ability to work independently and in a team environment.
We’re looking for a creative and results-driven Digital Marketing Specialist to join our team and play a key role in growing our clients’ online presence.
Responsibilities
- Plan, execute, and optimize SEO strategies to improve search visibility and organic traffic.
- Manage and monitor Google Ads campaigns (Search, Display, Shopping, YouTube) for maximum ROI.
- Create, schedule, and manage social media content across platforms (Facebook, Instagram, LinkedIn, TikTok, etc.).
- Develop engaging short-form videos (reels, shorts, stories) to drive brand awareness and engagement.
- Analyze performance metrics, prepare reports, and provide actionable insights to improve campaigns.
- Stay up-to-date with the latest digital marketing trends, tools, and algorithms .
- Collaborate with the design and development teams to ensure consistent brand messaging.
Requirements
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Digital Marketing Specialist • thoothukudi, tamil nadu, in
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