Video Creator - Role Overview
We're seeking a talented Video Creator to join our dynamic team. In this role, you'll be responsible for selecting and implementing relevant media assets that enhance our video content while maintaining alignment with the narrative and client guidelines. This position requires excellent visual storytelling instincts, meticulous attention to detail, and strong media selection skills.
Key Responsibilities
Media Selection and Implementation
- Source and select high-quality video and image assets from our media partners and free usage catalogue that align perfectly with article content and client brand guidelines
- Prioritize videos over images, with preference for 16 : 9 aspect ratio content (using 9 : 16 only when necessary)
- Ensure all selected media is current by filtering for recent assets (within 72 hours to 1 month)
- Search effectively using our media partners' libraries and our internal media search field
- Properly document and attribute media sources to maintain licensing compliance
Content Quality Management
Verify that all media used is contextually relevant to the content, avoiding generic or unrelated footageEnsure precise matching when featuring specific people, events, or teams (e.g., correct athletic teams and players in sports content)Maintain contextual accuracy between narrative and visual elementsDevelop creative solutions when exact media matches aren't available, such as using different angles or perspectivesAvoid misleading visual contexts that contradict the narrative messageRequired Skills and Qualifications
Experience in video production, digital content creation, or media curationStrong visual storytelling instincts and understanding of narrative alignmentExcellent research skills for finding specific, relevant media assetsProficiency with stock media platforms and free usage cataloguesMeticulous attention to detail and qualityUnderstanding of different video formats and aspect ratiosAbility to work efficiently while maintaining high-quality standardsPreferred Skills
Background in journalism, media studies, or related fieldsExperience with media asset management systemsKnowledge of brand guidelines implementation in video contentUnderstanding of media licensing and proper attribution practicesFamiliarity with our internal media management platform