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Marketing Manager

Marketing Manager

Grip InvestGurugram, Haryana, India
13 days ago
Job description

About the Role

We’re looking for a hands-on Marketing Manager to lead content execution and audience engagement at Alt . You’ll play a key role in transforming raw research into compelling stories, especially for video and short-form content. This is a manager-cum-IC role with a large focus on storytelling, ideal for someone who thrives at the intersection of strategy, creativity, and community-building.

What You’ll Do

  • Create engaging storylines for reels using content provided by the research team
  • Own and maintain the monthly content calendar across all platforms
  • Repurpose long-form content (blogs, podcasts) into reels, carousels, videos, etc.
  • Post and manage content on WhatsApp and respond to relevant queries
  • Drive audience engagement and collaborate with influencers / partners for growth
  • Track performance metrics across all channels and optimize based on insights
  • Use no-code tools like Lovable to manage and update Alt’s website

What We’re Looking For

  • 4–5 years of experience in marketing, preferably as a generalist across functions
  • Strong content sense and ability to weave stories from research-driven content
  • Familiarity with content creation workflows (shooting / editing / scripting)
  • Good analytical skills to interpret performance data and make informed decisions
  • Bonus : SEO & AEO knowledge and prior experience in community building
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    Marketing Manager • Gurugram, Haryana, India

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