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Digital Content Lead

Digital Content Lead

AgadhChandigarh, Republic Of India, IN
18 hours ago
Job description

Job description :

Location : Chandigarh - Only work from Office.

Job Type : Full-time

Agadh is a fast-growing digital marketing agency headquartered in Chandigarh, now expanding its footprint in Mumbai. We're looking for experienced, self-motivated professionals who thrive in fast-paced environments and bring both strategic thinking and creative execution to the table. If you have a passion for storytelling, understand the pulse of digital audiences, and can lead compelling campaigns across social platforms — this role is for you.

As a Senior Social Media Strategist at Agadh, you will take the lead in shaping and executing platform-specific social media strategies for our clients and in-house projects. You’ll work closely with cross-functional teams, guide junior creatives, and ensure brand narratives are amplified across all channels with clarity, creativity, and consistency. Beyond ideation, you'll be hands-on with content creation, trend mapping, performance analysis, and team collaboration.

This role offers the opportunity to grow into a leadership position, take ownership of brand voices, and create thumb-stopping content that drives real impact.

Key Responsibilities

  • Develop and lead creative, platform-specific social media strategies for multiple brands.
  • Oversee content planning, calendar creation and timely publishing across platforms.
  • Conceptualize, shoot and edit high-performing mobile-first content (reels, stories, UGC-style videos).
  • Guide the visual direction of content using tools like Canva and collaborate with designers for elevated creatives.
  • Analyze performance metrics, generate reports and optimize strategies based on insights.
  • Stay ahead of platform updates, algorithm changes and content trends.
  • Mentor and collaborate with junior team members to elevate overall output.
  • Work closely with copywriters, performance marketers and brand leads to ensure aligned communication.
  • Bring fresh ideas to the table during brainstorming and campaign development.

Required Qualifications

  • 3+ years of proven experience in social media strategy, content creation, and account management. (for Senior profile)
  • 1-2 years of experience in social media strategy, content creation and account management (for Jr. profile)
  • Strong portfolio showcasing successful social media campaigns and creative content.
  • Advanced proficiency in mobile content creation (photo & video).
  • Intermediate to advanced skills in Canva and mobile editing tools (CapCut, InShot, VN, etc.).
  • Deep understanding of platform-specific nuances (Instagram, LinkedIn, X, YouTube Shorts, etc.).
  • Experience in leading or mentoring junior team members is a plus.

    • Who You Are

  • A strategic thinker with a creative edge and hands-on execution ability.
  • Passionate about digital storytelling and building engaging brand narratives.
  • Analytical and data-driven — you love measuring what works and iterating quickly.
  • Highly organized with strong project and time management skills.
  • Proactive, adaptable, and hungry to stay ahead in a fast-evolving digital space.
  • A collaborative team player who values feedback and thrives in a creative environment.

    • Work Location : In person

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    Digital Content Lead • Chandigarh, Republic Of India, IN