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Marketing Specialist in Flavours

Marketing Specialist in Flavours

Springvalley Marketing Pvt. Ltd.Greater Kolkata Area, India
14 hours ago
Job description

Marketing Specialist – Flavours

Location :  Kolkata, Mumbai, or Delhi (Hybrid options available)

Company :  Springvalley Marketing Pvt Ltd

About Us

Springvalley Marketing Pvt Ltd is a leading distributor of premium food ingredients and flavours in India. We are proud partners of  KH Roberts (Singapore) , a globally renowned flavour house. We import and distribute KH Roberts’ liquid, powder, and encapsulated flavours to some of India’s largest food and beverage companies.

With a strong presence across biscuits, bakery, beverages, dairy, and nutraceuticals, we focus on bringing  cutting-edge flavour innovations  to the Indian market.

The Role – Marketing Specialist (Flavours)

We are looking for a  creative, detail-oriented, and food-passionate Marketing Specialist  to join our growing team. This role combines strategic marketing with creative execution, helping us strengthen our brand presence and market leadership in the flavour industry.

Key Responsibilities :

  • Manage and grow Springvalley’s  LinkedIn presence , including content planning, post creation, and engagement.
  • Design brochures, presentations, and digital marketing collateral  (both internal and customer-facing).
  • Work closely with sales and technical teams to  develop marketing strategies  that align with business goals.
  • Track  food and flavour trends , providing insights to support new product development and pitches to clients.
  • Create  case studies, newsletters, and customer communications  to highlight our flavour applications and success stories.
  • Support  event and expo marketing  (e.g., FI India, regional expos) – from stall themes and demos to pre- and post-event communication.
  • Conduct  competitor and market analysis  to identify opportunities for growth.
  • Collaborate with suppliers (like KH Roberts) on  joint marketing initiatives  for the Indian market.
  • Ensure brand consistency across all channels and materials.

Qualifications & Skills

  • Bachelor’s degree  in Marketing, Business, Food Technology, or a related field.
  • 2–5 years of experience  in marketing within the  FMCG, food ingredients, or flavour industry  (preferred).
  • Strong  communication and storytelling skills .
  • Hands-on experience with  graphic design tools  (Canva, Adobe Suite, etc.).
  • Ability to  analyze and interpret market trends , and translate them into actionable strategies.
  • Comfortable working in a  cross-functional role  with sales and technical teams.
  • A genuine  passion for food, flavours, and emerging consumer trends .
  • Ability to manage multiple projects simultaneously with strong attention to detail.

    • Why Join Us?

  • Be at the  intersection of food, innovation, and marketing .
  • Work with global suppliers and  India’s biggest food brands .
  • Contribute to shaping  flavour trends  across biscuits, beverages, dairy, and more.
  • Hybrid working flexibility in  Kolkata, Mumbai, or Delhi .
  • A dynamic, entrepreneurial environment with plenty of  room for creativity and growth .
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    Marketing Specialist • Greater Kolkata Area, India