Consumer Marketing Manager

Location : Bangalore

Function : Marketing

Role : Marketing Manager

Grade : Senior Manager / Director

About Delhivery :

Delhivery is India's largest logistics company, powering commerce through technology, infrastructure, and innovation. With a mission to make logistics faster, more reliable, and more transparent, we serve thousands of businesses and millions of consumers across the country.

About Delhivery Direct :

Delhivery Direct is our consumer-facing shipping platform, enabling individuals to send and receive parcels conveniently across India — from intercity deliveries to hyperlocal shipments.

We're looking for a Marketing Manager to build and scale awareness and consideration for Delhivery Direct — someone who lives and breathes digital culture, understands the pulse of the consumer, and knows how to drive conversations that move markets.

Key Responsibilities

• Own awareness and engagement : Build top-of-funnel visibility for Delhivery Direct through always-on digital campaigns, influencer marketing, and social storytelling.
• Influencer and creator partnerships : Identify, onboard, and manage influencers across platforms to bring Delhivery Direct to life in culture-relevant ways.
• Seasonal and occasion-based campaigns : Plan and execute high-frequency campaigns around festive periods, gifting seasons, and shipping demand peaks.
• Social-first marketing : Lead content ideation and narrative development for Instagram, YouTube, and emerging platforms — staying ahead of trends and cultural moments.
• Program management : Collaborate cross-functionally with design, product, and operations teams to ensure smooth and timely campaign rollouts.
• Performance tracking : Measure campaign effectiveness using brand lift, awareness metrics, and engagement KPIs; iterate quickly based on learnings.

What We're Looking For

Why Delhivery

Skills Required

Project Management, influencer marketing, Performance Tracking, Consumer Behavior