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Performance Marketer (Meta Experts)

Performance Marketer (Meta Experts)

LytegenSahibzada Ajit Singh Nagar, PB, IN
11 hours ago
Job type
  • Quick Apply
Job description

We’re looking for experienced Media Buyers who live and breathe Meta Ads.

You’ll manage campaigns end-to-end — strategy, creative testing, targeting, and optimization — focused on generating high-quality leads for the U.S. solar market.

Requirements

Key Responsibilities

  • Create, launch, and optimize Meta Ads campaigns (Facebook & Instagram).
  • Manage daily budgets, targeting, and ad rotation across multiple states and offers.
  • Build and test audiences, lookalikes, and custom conversions.
  • Track and report CPL, CTR, CPA, and ROAS using Meta Analytics and Google Sheets.
  • Conduct A / B tests on ad copy, images, and video creatives.
  • Collaborate with design and content teams for new ad concepts.
  • Monitor ad accounts to prevent overspending or compliance issues.
  • Document learnings and campaign performance for management reviews.

Skills & Qualifications

  • 7-8 years of experience running Meta Ads for lead generation (U.S. experience preferred).
  • Proficiency with Meta Ads Manager, audience building, and pixel tracking.
  • Analytical mindset with strong command of Excel / Google Sheets.
  • Excellent English communication skills.
  • Comfortable working with high daily spend and aggressive optimization targets.

    • Familiar with Zapier / tracking integrations for lead delivery.

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    Performance Marketer • Sahibzada Ajit Singh Nagar, PB, IN