Key Responsibilities :
�� Public Relations :
- Develop and maintain strong relationships with journalists, influencers, bloggers, and media houses.
- Draft and distribute press releases, media kits, speeches, Q&A briefs, and official statements.
- Secure high-quality media placements in print, online, TV, and radio.
- Monitor media coverage and prepare detailed press reports and sentiment analysis.
- Handle crisis communication and reputation management with professionalism.
�� Marketing Communications :
Plan and execute 360-degree marketing campaigns across digital, print, and event platforms.Collaborate with internal teams (sales, product, design) to align messaging with business objectives.Manage content creation for brochures, newsletters, social media, websites, and marketing collateral.Track campaign performance using analytics tools and prepare marketing ROI reports.Support in organizing events, trade shows, webinars, or product launches.�� Digital and Social Media :
Work closely with the digital team to amplify PR efforts through social media and paid campaigns.Oversee brand messaging and tone across all online channels.Ensure content is consistent with brand guidelines and storytelling strategy.Required Skills and Qualifications :
Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.3–7 years of experience in PR, marketing communications, or media handling.Strong writing and storytelling skills, with the ability to craft compelling content for various audiences.Good understanding of digital marketing tools, trends, and platforms (e.g., LinkedIn, Instagram, SEO, Mailchimp).Excellent interpersonal skills to manage media relations and internal stakeholders.Skills Required
Communications, Public Relations, Journalism, Pr, Marketing