Website Engineer — Framer (Remote)

Certivo turns regulatory evidence into market access. Our website is where prospects understand that value and take the first step— Generate Packet , download a sample packet , or book a consult . You will own our Framer‑based web stack end‑to‑end to deliver a fast, accessible, SEO‑sound, conversion‑driven site that scales across our industrial lanes.

The role

Build, optimize, and maintain the Certivo website in Framer , including a reusable component / library system, CMS collections (Industries, Solutions, Evidence Packs, Resources, Webinars), and integrations (HubSpot, GA4 / GTM, GSC, Calendly, LinkedIn pixel). You’ll partner with the Director of PMM , Organic Growth Manager , and Senior Product Designer to ship pages and experiments that create packet‑intent demand.

Responsibilities

Build in Framer : Own site architecture, routing, responsive breakpoints, variables / tokens, component variants, and motion / interaction patterns.

Design system for web : Create a scalable component library (nav, hero, cards, tables, tabs, forms, modals) with usage docs; keep Figma ↔ Framer parity with the design team.

CMS & content models : Stand up Framer CMS collections for Industries, Solutions, Evidence Packs, Resources / Blog, Webinars; author fields for SEO / meta, OG / Twitter, schema, hreflang.

Landing pages & calculators : Ship high‑tempo pages for industrial lanes and packet offers; embed light calculators or interactive checklists via custom React code components when needed.

Integrations : Implement HubSpot forms / gating and progressive profiling; Calendly scheduling; GA4 / GTM events with clean UTM governance; LinkedIn pixel and retargeting hooks.

CRO & experimentation : Plan and run A / B tests (copy, layouts, forms, CTAs); analyze results; iterate quickly.

Technical SEO : Manage sitemaps / robots, canonical and hreflang tags, internal linking, redirects, lazy‑loading, image optimization (WebP / AVIF), and structured data.

Performance & quality : Optimize assets, fonts, and scripts; implement skeleton / optimistic states for perceived speed; set up monitoring and visual regression checks.

Security & compliance : Implement consent management (GDPR / CCPA), secure forms, spam protection, CSP guidance for embeds, and accessibility checks.

Ops : Own publishing cadence, release notes, and backlog triage; coordinate with PMM / Growth for priorities; maintain a page / component inventory.

Qualifications

Must‑have

3–6+ years building marketing sites for B2B SaaS with deep Framer experience (share live examples); ability to compose pages rapidly using components and CMS.

Working knowledge of React / TypeScript to build custom code components inside Framer when needed.

Strong grasp of technical SEO , Core Web Vitals , and accessibility (WCAG 2.1 AA) .

Hands‑on with HubSpot , GA4 / GTM , GSC , Calendly , and pixel / tag hygiene; comfortable defining analytics events and dashboards.

Demonstrated CRO chops : A / B testing, UX copy, form optimization; data‑driven iteration.

Nice‑to‑have

Experience in regulated / industrial markets; familiarity with our packet types (Listings, Substances, EPD / EN 15804, NSF 61 / 372).

Webflow experience and ability to migrate / replicate patterns in Framer.

Visual / motion design sensibility; Lottie / AE basics; light SVG / Illustrator skills.

Basic scripting for content ops (CSV / JSON transforms) and image pipelines.

What great looks like (KPIs)

CWV pass rate ≥90%; LCP ≤ 2.5s and INP ≤ 200ms on mobile for key pages.

Demo / sample CTA conversion +25–40% on target pages; form completion +20% .

Non‑brand organic +30% QoQ on Industry / Solution pages (in partnership with Organic Growth).

10–15 page / section releases per quarter; Sev‑1 time‑to‑fix .

Accessibility AA compliance on primary flows; zero critical violations.

Tools

Framer + CMS, Figma, GA4 / GTM, Google Search Console, HubSpot, Calendly, Ahrefs / Semrush, Screaming Frog, Hotjar / Clarity, Loom, Notion / Airtable.

How we work

Fast iterations, visible metrics, and tight PMM / Design / Engineering collaboration.

Source‑controlled design tokens / components where practical; changelog for each release.

Bias toward clarity, speed, and measurable outcomes (packet‑intent first).

Apply

Email careers@certivo.com with :

Two to three Framer projects (live URLs) and a short loom showing the component / CMS structure,

One example of a conversion lift you drove (before / after with metrics), and

A 60‑day plan to rebuild our Industries hub and Evidence Pack pages in Framer.

Subject : Website Engineer — Framer